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The global launch of LovePrints Fingerprint Jewellery is taking place in the UK this week through the personalised gift site, boutiquetoyou.co.uk , giving new mums and dads the simple and easy opportunity to cherish their new babies early years with a range of pure, recycled silver jewellery that comes from their genetic fingerprints.

The worlds first ever range of jewellery that is created using the finger prints of babies from the comfort of their parents own home launches in the UK this week.

LovePrints combines leading edge technology with the kind of flexibility never seen before in such a bespoke range of jewellery in order to deliver a range of pure, silver pieces that carry a Government registered hallmark.

Removing the need to travel to a distant jewellery store, once the baby is over 6 months old* parents can order a specialist, non toxic and environmentally friendly organic pack that they can then use whenever they get the opportunity.

The science behind the finger print moulding material means that the print can be retaken time and time again until a clear print is taken, so parents are not nervous about having just one chance to get it right.

From the moment the finger print is received by LovePrints the process only takes 21 days before it is delivered as one of the most prestigious gifts a parent could have.

Once the print is sent back to the LovePrints studio it is quickly converted into pure silver and sent to the Government registered Sheffield Assay Office to receive its official hallmarking before being packaged and sent back to the parents as a gift.

Speaking about the launch Sharon Williams, Managing Director of http://www.BoutiqueToYou.co.uk said,

“This is an exciting time for Boutique To You as years of research and testing is now completed and we are ready to launch what we believe will be the worlds most exclusive gift opportunity for parents, friends and relatives. The range is one of the first of it’s kind to be given it’s own official hallmarking stamp from the UK Assay Offices and this makes it that little bit more special.

“As part of our research into this market I also believe that it will be a popular range for adults as a romantic gesture. Cufflinks and other bespoke jewellery will also become available to celebrate weddings and anniversaries”.

Prices for the various jewellery ranges are shown in the Editor’s Notes section below.

The UK launch will be supported by a comprehensive marketing campaign and the products will be available for wholesale retailers by mid summer 2007.

HI RES IMAGES OF THE NEW RANGE ARE AVAILABLE UPON REQUEST

ENDS

Editors Notes

For more information contact Andy@10yetis.co.uk or 01452 527898.

* Babies have to be over 6 months as until that point the finger print is not fully developed.

Launch Prices From £75.00 to £170.00

- BoutiqueToYou.co.uk was established in late 2005

- The company offers high levels of customer services to stand out from its peers

- BoutiqueToYou started out as a place to find girly gifts and gadgets but is quickly carving out a niche for itself in the personalised gift market especially that of keepsake, heirloom jewellery


MEDIA QUIZ: Unbranded prize (so you can pass it off as a gift) for the first journalist to send the correct answer to the question below to andy@10yetis.co.uk.

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