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For Immediate Release

Exeter, 24 April, 2007: A new online buying guide, ‘The Aftershave Guide’ has been launched to help purchasers sniff out the best deals - a price comparison tool is available to help purchasers find the best prices online.

The Aftershave Guide categorises fragrances into three pots – designer, popular and luxury which gives purchasers a fighting chance to logically consider the vast amount of aftershaves available and compare the notes featured in each aftershave. The guide shares information about the smell of the aftershave from first application until the fragrance has been on the skin for six hours.

The Aftershave Guide features the most recently launched fragrances such as Dunhill Pursuit and Joop Go! It also provides information on traditional and popular fragrances such as Aramis, Calvin Klein and Donna Karan.

“We want people to find the scent that best suits them rather than someone buying the latest thing that turns out not to be quite right. Everyone is different and The Guide points out that the first smell of the chosen scent matures over a matter of hours and can become quite different to the original skoosh.” says John Straw, CEO of Net Additions.

For more information visit The Aftershave Guide


The Aftershave Guide can be found at

For further information:

Net Additions Ltd
Contact: Ellie Precious
Tel: 07875 091487/ Email:

Editors Notes – About Net Additions

Net Additions is a direct result - a light bulb moment - that the web (and increasingly search) is becoming dominated by sites that want to sell stuff rather than tell stuff. Don't get us wrong - Net Additions wants to sell stuff too but wants to tell first, to help buyers make the right choice. And Net Additions uses writers who can write lots of great stuff about their own favourite subjects.

If someone’s in the market for a pushchair, where do they go to find out what to buy and how to buy it? If a new plasma or LCD screen is on the cards how does someone make a decision on which to buy - other than winging their way into a salesroom and listening to the patter about the models on show?

Of course, buyers can always go to Which? - but they'll charge for their content.

The Net Additions model and vision is the reverse - all of our sites are .info sites - that is they are what's written on the can - information sites. We tell first and sell second.

Net Additions will be producing over sixty information sites over the next three years. If you like what you see help us do more telling by encouraging people to look at our information sites or why not link to our sites.

This press release was distributed by ResponseSource Press Release Wire on behalf of Net-Additions in the following categories: Men's Interest, Women's Interest & Beauty, Retail & Fashion, for more information visit