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food&drink towers has published its first quarterly industry report - Thought For Food today (23rd April 2007). Freely available to all registered users of www.foodanddrinktowers.com, the report includes the results of the first Towers Taste Test, which reveals consumers' views on new product launches, and is an essential read for anyone in the middle of the NPD process.

food&drink towers is an independent, free service available to PRs, journalists, and food and drink businesses with a focus on the UK and Irish markets. Established in October 2006, registration is free and easy at www.foodanddrinktowers.com. Once you've signed up you can upload press releases for publication online (accessed by journalists on a daily basis), and check out the latest news and features.

The first volume of the Thought For Food report also provides insight into innovative new products and trends influencing the food and drink industry today, as well as features on the big issue of carbon footprints, and a humorous piece on the fine art of complaining...something us Brits have yet to perfect!

This free report is packed with insights, innovation and analysis, as well as a directory that is set to become an invaluable reference guide for PRs, journalists and food/drink businesses.

Notes to editors:

Download your copy of the free report now at http://www.foodanddrinktowers.com/news_article.php?id=330.

food&drink towers (www.foodanddrinktowers.com) was launched by Helen Lewis to increase communication within the food and drink market. The site enables PRs, journalists, businesses and consumers to interact and increase their knowledge of the industry.

To upload a press release, you just have to register (it’s free) and then go to http://www.foodanddrinktowers.co.uk/press_upload.php. Press releases are published online as soon as possible, and interesting and newsworthy releases are included in the daily email alert sent to leading journalists including freelancers, and those working for trade and consumer publications.

For a media copy of the Thought For Food report, please register at http://www.foodanddrinktowers.co.uk/registration.php or email Helen Lewis at helen@foodanddrinktowers.co.uk.

Helen Lewis is a freelance journalist with more than seven years experience in the food and drink publishing business. food&drink towers offers a range of PR and copywriting services. Helen is an NCTJ-qualified journalist and PR with extensive contacts and experience.

To contact Helen directly for more details on how we can help your business please email helen@foodanddrinktowers.co.uk.


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