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- MTV Telecom reports a 30% increase in revenues from their sales of Swyx pure VoIP solutions and announces substantial investment in marketing & specialist support staff

Reading, UK, 1st May 2007 - MTV Telecom, one of the UK’s leading convergence distributors has announced a 30% increase in revenue from its Swyx IP telephony sales. In addition the company announces a major investment to support further sales and according to the company’s Chairman, Martin Hatcher, “the rapid adoption of software-based IP telephony over traditional or hybrid offerings has seen an impressive growth with Swyx leading the convergent segment.”

MTV Telecom has announced significant investment in marketing over the next two quarters and the recruitment of both sales and technical staff to support this surge in demand.

Martin Hatcher commented recently that “Swyx has generated a considerable amount of interest within the marketplace and there is genuine excitement with their channel partners to take advantage of the latest Swyx training programmes. We have seen a substantial increase in the number of Swyx resellers and our dedicated product team is projected to increase sales in excess of 25% in the next quarter. Combined with substantial rise in marketing initiatives to support the Swyx resellers, we believe 2007 will be our most successful year to date. Indeed our prediction that within three years the majority of comms solutions will be software-based are fast becoming a reality.”

To further enhance the MTV Telecom support offering, the company has recently appointed Mark Russell as Head of Technical Services who has a wealth of Swyx experience and arguably the most technically proficient specialist in the UK.

Swyx’s VP of Marketing, Dave Smith commented, “the demand for pure IP telephony has grown at a phenomenal rate and the sheer range of functionality that Swyx can offer has lead to a snow-balling effect with the product almost able to sell itself. We believe that on-going technical advancements such as our SwyxMobile FMC convergence functionality will further add to the products’ appeal, enabling the reseller community to address an even wider audience.”

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Editor’s notes:

About Swyx:

The Communication Engine

Always ready to challenge the market, Swyx develops communication solutions that continually push the boundaries whilst maintaining its core belief that technology must always deliver tangible business value and productivity for clients.

Renowned for product innovation, Swyx aims to continually delight its customers and business partners by providing the best possible products and services to help make them more competitive in their markets.

Established in 1999 and headquartered in Dortmund, Germany, Swyx now has offices across Europe. Today the company is recognised as the market leader for IP communication in Europe and has enabled thousands of businesses to take advantage of the benefits of IP communication and associated applications.

An easy-to-install, easy-to-maintain software-based system, SwyxWare is The Communication Engine designed to drive a company forward. Based around familiar Microsoft® Windows® applications, the Swyx solution is designed to integrate perfectly with existing business software, including all financial and business process management tools. It offers all the agility of a business-class communication solution with the flexibility to match – and to grow with a company’s specific needs. Powerful business communication, that is simple, quick and easy to set up and manage, giving businesses full control, and making them more responsive to the needs of its customers, wherever they are.

Press contact : Jane Moores, TTA Communications Ltd,
Tel : 0845 658 0120 Fax : 0845 658 0122 email:


This press release was distributed by ResponseSource Press Release Wire on behalf of TTA Communications (Bath) in the following categories: Computing & Telecoms, for more information visit