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- Spotfire DXP 2.0’s new web client, interactive reporting, and customization capabilities allow everyone to discover new insights in the information they work with every day

SOMERVILLE, Mass., – May 14, 2007 Spotfire, Inc. (, the Information Insight CompanySM, today announced the latest version of its enterprise analytics platform for next generation Business Intelligence, Spotfire DXP 2.0. With this release, Spotfire enables every user in the enterprise with the ability to gain more insights from the data they work with everyday.

Before Spotfire DXP 2.0, the ability for business professionals to discover insights in the information they work with daily was limited by backlogs for static reports from traditional BI systems or by ubiquitous and overwhelming spreadsheets. With the new web accessible, visual, and interactive Spotfire DXP Web Player, and ability to broadcast personalized and updated data automatically to everyone, along with extensive customization capabilities to make analysis part of any business process, these limitations are gone. Now the power of exploring data for insights interactively and visually is no longer for specialists but a potential information advantage for everyone.

“Spotfire DXP enterprise analytics allows our home office and field personnel to work smarter with their data,” said Bob Davison, Director, Commercial IS at MedImmune, Inc. “By utilizing Spotfire we provide accurate, up-to-date analytics from a single reliable source. The visualizations allow our teams to rapidly turn data into knowledge and that knowledge into action. We are excited about the enhancements to Spotfire DXP 2.0, and the possibilities it may have across our organization.”

“We’re helping our clients achieve real revenue growth by using data-driven sales and marketing analytics that allows them to compete in today’s IT marketplace”, said Carlos Blanco, Managing Director of Next Level. “Our Channelytics® offering, powered by the Spotfire DXP 2.0 enterprise analytics platform, enables Next Level to provide a full range of actionable recommendations that deliver competitive insight at a speed and adaptability that traditional BI cannot.”

“Spotfire DXP’s excellent user interface and data visualization capabilities make it accessible to any type of user for any type of data analysis,” said I. Elaine Allen, PhD, Associate Professor of Statistics & Entrepreneurship, Babson College. “Spotfire designed the software to fit the needs of an experienced analyst or those of a first-time business user – allowing any type of user to get more insights from the data they use every day.”

Interactive Analytics via the Web

Business users continue to turn to their Web browser as a key business tool, and Spotfire has enhanced its platform to deliver critical information insights via the Web. The new Spotfire DXP Web Player is ideal for sharing insights quickly and easily with a large number of employees or business partners. After conducting an analysis in Spotfire DXP, users simply save the file in the analysis Library and it’s immediately available for others to view as a dynamically interactive report in their Web browser. Companies can easily deploy this thin client in locked-down desktop environments, and can customize and integrate it into portals for partners or customers to view critical analyses.

Broadcasting Interactive Analyses

To speed decision-making in high-paced business environments, the Spotfire DXP platform offers powerful analysis automation and broadcasting capabilities. With Spotfire’s new Broadcast Services offering, Spotfire DXP analysis templates automatically generate new analyses based on time or event triggers, or underlying data changes. Spotfire DXP can then disseminate these automated interactive analyses to a broad base of internal or external users via linked or embedded data that can be launched directly from portals, applications or analysis Libraries.

Enterprise Extensibility

To offer developers and IT organizations the flexibility they need to meet organization-specific requirements, Spotfire offers one open, extensive platform that fully supports enterprise integration. The software development kit (SDK) for Spotfire DXP 2.0 enables developers to build compiled extensions to the platform. Spotfire will also release client and server application programming interfaces (APIs) to support custom application development, “mash-ups” and other business process integrations.

Spotfire CEO Christopher Ahlberg said, “Spotfire DXP 2.0 is a major release that anyone doing traditional BI should evaluate. We like to say, ‘Burn the reports!’ The days of static reports, of being held hostage waiting for an answer to an unanticipated question, are over. Control is now in the hands of the business professional to ask and answer their own questions from the interactive report IT or other business professionals can now provide.”

Spotfire DXP 2.0 enterprise analytics will be generally available in June. For more information, visit

About Spotfire

Spotfire, the Information Insight CompanySM, is a leading provider of enterprise analytics software for next generation business intelligence. Spotfire software offers a visual and interactive experience that helps professionals quickly discover new and actionable insights in information. Distinguished by its speed to insight and adaptability to specific business challenges, Spotfire software rapidly reveals unseen threats and new opportunities, creating significant economic value. Spotfire’s customers include industry leaders among the Global 2000 that have deployed Spotfire analytics to gain an information advantage over their competitors.

For more information, visit

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Spotfire and Spotfire DXP are trademarks or registered trademarks of Spotfire, Inc., except in the European Community where Spotfire and the product listed are trademarks of Spotfire AB. The Information Insight Company is a service mark of Spotfire, Inc. Other company or product names may be the trademarks of their respective owners.

For further information:

Michele Bayliss
Ascendant Communications
Tel: 01273 475672

This press release was distributed by ResponseSource Press Release Wire on behalf of Ascendant Communications in the following categories: Computing & Telecoms, for more information visit