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Recent research has shown that the no 1 fashion crime for the season has to be VBS – Visible Bra Straps; with not just the average British woman committing the crime but many celebs too!

It is a problem that we have battled for years ever since the introduction of shoe lace and bandeau tops which never seem to go out of fashion. And with record temperatures predicted to hit the UK this Summer, clothing will be stripped down to the bare minimum and there will be no escaping exposed shoulders and the dreaded VBS.

However have no fear, an innovative new company, Betty & Bird, have come up with the perfect solution. If you can’t hide your bra straps, they say flaunt them in style!

With an exquisite range of jewelled, beaded and elastic bra straps your VBS worries will be banished forever.

Carefully designed and manufactured with all shapes and sizes in mind, the Betty & Bird range of bra straps simply hook onto a multiway or strapless bra and can be adjusted to size. With RRPs starting from £5 they are simply a steal!

So this summer be confident that you won’t be one of those VBS fashion disasters to hit the high street, and hook onto Betty & Bird bra straps!

For further press information, high resolution images or samples contact: or call us on 0870 949 8600

This press release was distributed by ResponseSource Press Release Wire on behalf of Betty and Bird in the following categories: Women's Interest & Beauty, Retail & Fashion, for more information visit