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Andrew Smith
Object Marketing
Tel: (020) 8762 9292


New SMP On-Demand Web-based service provides a fast track to offering security services to small and medium businesses

LONDON, UK – May 25th, 2007 – Check Point® Software Technologies Ltd. (Nasdaq: CHKP), the worldwide leader in securing the Internet, and SofaWare Technologies Ltd., a Check Point company, today announced the release of SMP On-Demand, the industry’s first fully hosted Web-based security management service for Managed Security Service Providers (MSSPs), providing security services to small and medium businesses. The new service is based on SofaWare’s powerful and highly-regarded Security Management Portal (SMP), a service provider-oriented network security management system.

SMP On-Demand allows service providers and VARs to offer their customers value-added managed security services with unprecedented ease, minimal initial investment and virtually no setup cost. Yankee Group estimates the 2006 global managed security services market will reach more than $4 billion, growing to $6.8 billion globally by 2010. SMP On-Demand offers an easy way to enter this lucrative market, enabling service provides to immediately increase their value proposition. The service includes managed firewall and intrusion prevention for Safe@Office UTM appliances as well as always-on antivirus protection, VPN management, centralized reporting and other value-add features.

“We were looking for an outsourced option,” said Rob Duxter, president of Network Integrators (NI) of Canada. “Check Point provides a complete security solution. SMP On-Demand fits with what our customers require and saves our technology managers a lot of time. It has allowed us to expand our monthly managed technology service packages and increase billing, and our customers are happy. Check Point has fantastic people who really understand how to work with the channel.”

Since SMP On-Demand is a hosted solution, no purchase of software or servers is required and the service can be up and running quickly and efficiently. SMP On-Demand offers service providers a high degree of flexibility using pay-as-you-grow pricing. It allows for creating diverse service plans according to specific needs of target audiences. Additionally, SMP On-Demand services can be branded with custom look and feel to help promote the service provider's own brand.

“In developing SMP On-Demand, we listened to what our partners believed they needed to be successful with their customers,” said Laura Yecies, vice president of marketing at Check Point Software Technologies. “SMP On-Demand gives resellers and service providers the opportunity to offer the same high quality security services to their SMB customers that Check Point provides to Fortune 500. It creates a great selling opportunity for partners to provide a customized value-added service and is being offered at a very competitive price.”

“We envision Software-as-a-Service (SaaS) as the next phase in the evolution of network security provision and management,” said Liran Eshel, CEO of SofaWare Technologies. “SMP On-Demand is a realization of that vision, providing a unique service delivery platform, satisfying the demanding needs of both service providers and SMB customers.”

“We wanted to offer our customers services that would help to differentiate us from other providers,” noted Jim Oddo, partner of Justified Technology, located in Chicago. “There is a lot of competition in this business. We are focused on providing services for customers in verticals where regulatory compliance is a significant requirement. Being able to provide security services through SMP On-Demand gave us a platform we knew would meet our customers’ needs.”

Key security features provided by SMP On-Demand include:

* Centralized remote security gateway management and configuration
* Software and security updates for security gateways
* Antivirus management and signature updates
* Community based VPN management with dynamic IP support
* Remote access VPN configuration and user authentication management
* Managed URL filtering service
* Dynamic DNS
* Security logging
* Highly customizable reporting

SMP On-Demand is available immediately and is priced at £2500 a year for managing up to 50 Safe@Office UTM appliances.

Check Point provides marketing support including customizable collateral, a Return on Investment (ROI) calculator and other marketing materials aimed at assisting in recruiting new customers and up-selling to existing customers.

For additional information on SMP On-Demand and the Safe@Office appliances visit: or

About Check Point Software Technologies Ltd.
Check Point Software Technologies Ltd. ( is a leader in securing the Internet. The company is a market leader in the worldwide enterprise firewall, personal firewall, data security and VPN markets. Check Point’s PURE focus is on IT security with its extensive portfolio of network security, data security and security management solutions. Through its NGX platform, Check Point delivers a unified security architecture for a broad range of security solutions to protect business communications and resources for corporate networks and applications, remote employees, branch offices and partner extranets. The company also offers market leading data security solutions through the Pointsec product line, protecting and encrypting sensitive corporate information stored on PCs and other mobile computing devices. Check Point's award-winning ZoneAlarm Internet Security Suite and additional consumer security solutions protect millions of consumer PCs from hackers, spyware and data theft. Extending the power of the Check Point solution is its Open Platform for Security (OPSEC), the industry's framework and alliance for integration and interoperability with "best-of-breed" solutions from hundreds of leading companies. Check Point solutions are sold, integrated and serviced by a network of Check Point partners around the world and its customers include 100 percent of Fortune 100 companies and tens of thousands of businesses and organizations of all sizes.

About SofaWare Technologies Ltd

SofaWare Technologies Ltd. (, a Check Point company, makes secure Internet access simple and affordable for small businesses, consumers, and service providers seeking to deliver security services. Leveraging Check Point's market-leading VPN-1®/FireWall-1® technology, SofaWare embedded products allow commercial and residential broadband users to experience the same advanced security protection enjoyed by 98% of the Fortune 500. Through SofaWare's Security Management Portal (SMP™), service providers and value-added resellers can deliver to their customers comprehensive security services, such as hands-free security updates, antivirus, antispam, content filtering, dynamic DNS, and remote monitoring for any device integrating SofaWare technology. SofaWare's solutions cover a range of devices from leading vendors, including Check Point VPN-1® Edge™, Check Point Safe@Office®, Nokia IP40 and NEC SecureBlade.


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