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June 14th - TMN (Total Marketing Network Ltd) has successfully launched a new and bespoke channel marketing incentive called AMD Fantasy Racing on behalf of Advanced Micro Devises, Inc. (AMD), one of the leading global providers of innovative micro-processor solutions and sponsors of the Ferrari racing team.

The interactive, on-line competition which has been created and developed by full-service agency TMN, combines AMD related business activities together with real Formula 1 racing. It has now been rolled out across six European countries in their respective languages.

Employees of AMD’s channel partners are invited to take part by becoming their own Ferrari racing team manager and predicting how their drivers will perform against the actual live races in this year’s Grand Prix. Participants earn points by carrying out AMD business based activities and each month the top eight performers qualify for some fantastic prizes, culminating in major holiday prizes for the top three in the league at the end of the championship.

Richard Baker, Sales Director of AMD Europe commented, “The Fantasy Racing incentive is a new initiative for AMD. We asked TMN to produce ideas to creatively support our on-going communications with our channel and the combining of Ferrari based F1 activities and AMD business related activities has enabled us to do just that.”

Denise Pritchard, Managing Director of TMN added “TMN is delighted to have been appointed this project. We have combined our experience in channel marketing with our ability to deliver innovative, technical solutions which can be tailored to clients’ specific needs. Whether they are immediate or long-term strategic projects, once clients begin to use our incentive solutions, they come back to us again and again.”

Editors Notes:

TMN is a virtual, full-service marketing agency. Established in 2003, the company has grown to 47 people. With its comprehensive experience, TMN specialises in the financial services, IT, telecoms and leisure services.

Advanced Micro Devises, Inc. (AMD) is a leading global provider for innovative microprocessor solutions for computing, communications and consumer electronics around the world. Established over thirty years ago in 1969, the company has been dedicated to delivering superior computing solutions based on customer needs that empower users worldwide.

AMD has been the official sponsor and technology partner of Ferrari since 2002, supplying the team with powerful and reliable AMD processor-based mobile PC systems for real-time information about engine performance. Long before the races begin, AMD is part of the development of Ferrari cars and engines and during the eighteen races worldwide, AMD-based servers and workstations empower Ferrari with real time diagnostics and telemetry services.


For further press information and imagery, please contact:

Denise Pritchard – tel 0780 2582842
Or Sarah Fiedosiuk – tel 07984 649898

This press release was distributed by ResponseSource Press Release Wire on behalf of Total Marketing Network in the following categories: Computing & Telecoms, for more information visit