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London, 15 June, 2007 – Mindjet Corporation, the global leader of productivity software for visualising and managing information, announces its endorsement of theRealizer software, developed by Scandinavian consulting firm and Mindjet partner, Realize AB.

Scott Raskin, CEO of Mindjet, said; “We see Realize AB’s software as a great add-on to MindManager. theRealizer software complements the ‘brainstorming’ element of MindManager and our users are already experiencing improved creative results due to using both theRealizer and MindManager. theRealizer will work across all MindManager platforms as part of our global relationship“.

theRealizer software helps business users think in a pattern-breaking way and ultimately come up with totally new ideas, as the starting point for an innovation process in the company. The different tools guide the user through the creative process, step by step. This process will enable the generation of many new ideas, selecting the most promising one and building the idea while looking at that idea’s total market value quickly. All the ideas are saved in the users’ idea bank. Ideas are presented in a specialized business map format, for easy overview and distribution.

Magnus Engdahl, CIT Manager at TNT's express division comments, ’MindManager and theRealizer are two products I have come to depend upon very quickly. Both products offer us a solution to help find the real problem, generate and visualise ideas, reach consensus and take decisions.

’In brainstorming sessions, it's amazing to see how fast and easy we come to results that everyone feels comfortable with. I use MindManager as a project management tool for all my projects. With the Realizer add-in we can easily extend this with new ideas, resulting from brainstorming sessions.’

Mindjet’s MindManager captures, organises and communicates business critical information and ideas. theRealizer software tool is a highly useful add-on to MindManager, extending its usage with top level idea creation support. MindManager is closely integrated with MS Office for easy import/export of data to word, power point and excel.

theRealizer and MindManager will help customers unleash their creative skills and help them to become creative in a systematic way. The idea being that while the brain is being prompted with new impulses, new patterns emerge and opportunities are spotted. Customers can see the full picture as well as the details simultaneously. The two products work together very well in finding the real problem, generating and visualising ideas and then reaching a consensus and decision. The two types of software can be used as project manager tools for many types of business projects, especially workshops.

Mindjet’s interactive mapping software offers a transformative—but easily learned—way for organisations to change the way business professionals interact with information, ideas and each other to create innovation and change—the lifeblood of today’s knowledge-based, rapidly evolving economy. Mindjet MindManager “transforms chaos into clarity”. It does this by allowing individuals and teams to quickly map out and understand complex concepts, programs and plans using a highly visual and intuitive format.

Mindjet has gained significant progress over the last year in growing its channel partnerships and effectiveness. The company launched a new partnership program in 2006, and has a growing base of more than 350 reseller and VAR partners around the world. Mindjet’s notable new or expanded partner relationships include Douglas Stewart and IngramMicro. Mindjet expects to sign additional agreements in 2007 with partners within project management, sales CRM, and corporate strategy markets.

To obtain a free copy of theRealizer please visit and register your details

Editor’s Notes:

About Mindjet

Mindjet Corporation is the leading provider of productivity software for visualising and managing information, allowing individuals and teams to more effectively think, plan, and collaborate. Used by the majority of Global 2000 companies, the Mindjet® MindManager® product line enables users to visually connect and synthesize ideas and information to improve decision making, shorten business planning processes, and harness the intellectual capital in their organisations. With headquarters in California and operations throughout the world, Mindjet is backed by leading international venture capital firms Investor Growth Capital, Inc. and 3i. More information is available by calling toll-free 1 (877) MINDJET or by visiting

About Realize AB

Realize AB is one of the leading consulting firms in the field of business innovation in Scandinavia. Realize has developed the IdeaPilot workshop concept and have held over 300 workshops the last 9 years related to product and concept development, marketing & sales strategies and business innovation initiatives. Among it´s customers are Volvo, DHL, AstraZeneca, Ericsson AB, IKEA, Electrolux, Teleca, TUI, SCA and Mölnlycke. Tools, methods and experiences from this is built into theRealizer software product. Realize AB is a Mindjet Premier Sales Solution and Technology Partner

For More Information Contact:

Rebecca Jones / VP Communications / 020 8964 0260

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