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Today (Monday 18 June), a group of young climate campaigners from the Woodcraft Folk – C-Change project and in collaboration with The Centre for Alternative Technology have announced the first mobile phone application that gives young people the chance to calculate their carbon footprint. The application can be downloaded by texting CLIMATE to 80010 at standard network rates.

The Climate:Mobile will be available from the C-Change website by text and Bluetooth transfer. Glastonbury Festival organizers have also given permission to the young campaigners that they can promote the Climate:Mobile and make it available to the thousands of festival-goers who visit their interactive and experiential ‘Face Your Elephant’ tent that will be located along the main market stretch. Glastonbury is encouraging everyone attending the festival to help make a difference to climate change by reducing their carbon footprint.

The Climate:Mobile calculator will estimate the annual greenhouse emissions using a series of twenty youth life style questions divided into sections such as the home, transport, flights, food and general consumption. The aim of the application is to help young people understand their contribution to climate change and encourage them to reduce it. Once the user has answered all of the questions they will be given top tips on reducing their carbon footprint that uses data from The Centre for Alternative Technology’s carbon calculator – a tool that is highly regarded by major sustainability organizations. The Climate:Mobile has been funded by the Pilkingtons Energy Efficiency Fund (PEET) which gives financial support to energy efficiency research, testing or evaluation projects for the built-environment.

Elle Dodd, C-Change Project Volunteer said:

“ 94% of 16-24s own a mobile phone which is central to most young people’s lifestyles. The Climate:Mobile calculator is a fun and simple solution to help young people work out how much carbon they are putting in to the atmosphere. Climate change is already happening - today’s climate is tomorrow’s challenge. The Climate:Mobile is one way in which young people can make a real difference in taking personal action to reduce their carbon footprint“

C-Change is run by young people for young people, and plans to use music, technology, creative arts and innovative interactive activities to engage with young people age 11-21 to help change their attitude and understanding of the climate issue and energy use.

C-Change recently launched the Battle of the Bands music competition backed by indie band Klaxons and eco-friendly recording studio The Premises and will be hosting Party for the Planet and Battle of the Bands a FREE carbon footprint event on Clapham Common, London on 7 July. The event is open to anyone age 11-21. For event details visit


1. For press information, promotional image or arrange and interview please contact Brenda May Ramsey, PR Consultant on 0208 530 7577.

2. For more information about C-Change and programme of activities please visit

3. 94% of 16-24s - Mobile Life 2006 by Car Phone Warehouse and LSE.

4. The Woodcraft Folk is a progressive educational movement for children and young people through its activities, Woodcraft Folk tries to give its members an understanding of important issues such as the environment and sustainable development, world debt and global conflict. The Woodcraft Folk has over 500 groups in the UK

5. In 2006, Woodcraft Folk was awarded funding from the Department of Environment, Food and Rural Affairs (Climate Change Fund Awards) to develop C-Change in collaboration with the Centre of Alternative Technology and De Montfort University.

6. The Climate:Mobile has been funded by the Pilkington Energy Efficiency Trust.

7. The Centre for Alternative Technology (CAT) is a pioneering research and demonstration centre in Wales and open to the public since 1975. CAT has established a worldwide reputation as one of the leading organizations demonstrating ecological technologies and lifestyles. The CAT visitor complex contains a range of interactive displays on wind, water and solar power, green transport, energy efficiency and ecological building. CAT has been developing carbon calculators for some years and in 2006 decided to produce a version for a mobile phone.

8. The Institute of Energy and Sustainable Development (IESD) is a specialist research, consultancy and teaching group based within De Montfort University. The Institute's work focuses on the clean, efficient use of energy in the built environment and developing ways in which greater use can be made of renewable energy in domestic buildings, industry and commerce.

This press release was distributed by ResponseSource Press Release Wire on behalf of BMR in the following categories: Children & Teenagers, Entertainment & Arts, Media & Marketing, for more information visit