Skip navigation

Press Release
27 June 2007

Leading consortium of merchants selects Freeway’s EDI system to provide electronic trading to its retail business software users

Border Merchant Systems (BMS), providers of merchant business software, has partnered with Freeway Commerce, specialists in EDI and electronic trading systems. The partnership enables Border Merchant Systems to provide its customers with integration of Freeway’s EDI system with its CounterAct business software. BMS’ customers include builders merchants, plumbers merchants, ironmongers and specialist kitchen and bathroom suppliers as well as manufacturers. Freeway Commerce’s solution enables its customers to exchange purchase orders and invoices electronically from their purchasing systems, reducing the time and errors in document exchange.

Freeway was selected by BMS for its proven integration with many business accounting applications, and experience of providing a portal solution with industry buying groups, like NMBS (National Merchant Buying Society Limited) and CBA (Combined Buying Association) as well as its ability to deliver e commerce solutions to business users cost-effectively.

Llandeilo Building Supplies (LBO), a builder’s merchant based in South Wales with several outlets and a retail homeware and garden store, is a leading CounterAct user and is already using EDI from Freeway Commerce. The company receives purchase invoices through Freeway’s SpectrumTrade portal and integrates them automatically with CounterAct without the need for re-keying.

Mick Curtis, MD at Border Merchant Systems explained: “We chose Freeway Commerce because of their experience of working with NMBS and CBA successfully and their background as a leading EDI supplier in the building supplies industry. Freeway’s integration with many applications gave us the confidence that integration with our CounterAct software would be straightforward.

“Spectrum Professional offers an extremely cost effective solution to our users, and Freeway has also taken the time to support us and demonstrate the benefits of EDI to our customers at our annual user conference.”

According to Paul Kaye, Sales Director of Freeway Commerce; “Freeway Commerce specialises in EDI and electronic trading software and has experience of working with many merchants and the buying groups to assist them in adopting EDI software and processes. The Company’s philosophy is to provide e-commerce enabling systems that are affordable to the smaller merchants as well as larger organisations.

“This partnership with BMS will enable us to provide EDI to its customers through integration with the CounterAct software, helping their businesses to benefit from the improved operational efficiencies that EDI offers.”



About Border Merchant Systems

Border Merchant Systems (BMS) was formed in 1990 and is owned by a consortium of merchants as a support company.

The group has developed and provides CounterAct, software for the retail and distribution industry. CounterAct is used by Builders, Timber and Plumbers Merchants, Roofing Merchants and specialist Kitchen and Bathroom Suppliers.

CounterAct is a software solution encompassing sales, purchasing, price book, accounts, stock control and management information. Written entirely in-house, the first version was released in 1995 and the user base has grown since that date. All CounterAct customers become a member of the User Group which meets annually and provides invaluable feedback on BMS on the development of the product.

The company has customers all over the country ranging from small family run single site merchants to large multi-branch companies.

About Freeway Commerce

Founded in 1998, Freeway Commerce Ltd is based in Preston, England, and has recently opened a second administration and sales office just outside Manchester. Freeway specialises in EDI and e-commerce integration and enabling applications.

Freeway Commerce is one of the fastest growing XML/EDI/e-commerce software and services providers in the UK. The company provides a number of software packages from standalone solutions to fully integrated systems. All products are designed to deliver state-of-the-art e-commerce capability at an extremely competitive price.

Freeway’s clients range from small businesses to multinationals. The company has managed supplier EDI roll-outs for Tesco, Argos, ASDA, Topps Tiles, Woolworths, Virgin Retail, Hagemeyer UK, Somerfield, BSS and many others.

Freeway is a privately-owned, financially-secure business. Freeway supports over 2000 clients trading with over 400 different trading partners.

For more information on the Freeway product range please visit:

Editors Contacts:

Paul Kaye
Sales Director
Freeway Commerce
Tel: 01202 772201

Andreina West/Mary Phillips
PR Artistry Ltd
Tel: 01491 636191
Fax: 01491 579798

This press release was distributed by ResponseSource Press Release Wire on behalf of PR Artistry in the following categories: Computing & Telecoms, for more information visit