Software-as-a-Service is major opportunity and threat to traditional software industry experts warn Wednesday 27 June 2007 PDF Print Amanda Hassall email@example.com Six Degrees Limited Tel: +44 (0)1628 480280 Skype name: mandyhass www.sixdegreespr.com Wednesday, 27th June, 2007: Software-as-a-Service (SaaS) represents a huge opportunity but also a major threat to traditional software companies, according to Frank McCracken, an industry expert speaking at the Enterprise Ireland Summit in Dublin today. A founder and professional services director of Saaspoint, Europe’s largest specialist salesforce.com developer and implementation consultancy, McCracken said that the Internet had fundamentally changed the rules of developing and delivering software. “One of the big challenges to traditional software is global distribution. This problem can be solved by using Internet platforms like salesforce.com’s AppExchange which is like an iTunes for business applications. Suddenly companies of any size, no matter how small, have access to a real platform for global distribution.” He said that Saaspoint had won major international business by using the global shop window that is AppExchange. McCracken added that SaaS also axes development times for software applications, which is a major issue in an industry where there is a shortage of skilled software engineers. “Traditional software takes months and years to develop and debug. We have been able to develop full blown on-demand applications in 40 days or less, unheard of in the past.” He said that this is made possible by being able to develop on a stable, scalable Internet-based platform like salesforce.com. “This has democratised and depoliticised software development – you no longer need to adapt for underlying or historical customer platform decisions, because the platform is just a web browser.” McCracken added that Saaspoint was “eating its own dog food” in that every part of the business process was outsourced and on-demand. ”SaaS is a massive opportunity for the software industry because the huge investment previously required for distribution has now gone, and because even very niche solutions can now find viability through a global presence. But it is also a major threat to those companies who do not realise what is going on around them. Even global powerhouses like SAP, Microsoft and Siebel have discovered this to their cost. This marketplace is now about being ‘in touch’ with what your customers want and what technologies are being used to deliver this. “Without this level of awareness, there will be no relevant innovation and traditional software companies will be left behind.” Ends About Saaspoint Saaspoint, established by some of the original founders of salesforce.com EMEA, recently launched operations in North America. Europe’s largest specialist salesforce.com implementation consultancy, it is a centre of excellence for developing AppExchange software-as-a-service applications and the successful implementation, customisation and training for salesforce.com customers. Saaspoint is based around a backbone of extensive user experience. It has helped hundreds of customers and thousands of users to achieve success and exceptional ROI through their use of salesforce.com. See: www.saaspoint.com About Frank McCracken: Frank McCracken is Professional Services Director of Saaspoint. A 20-year industry veteran, he has held technical consulting and management consulting positions with IBM, Cap Gemini Sogeti and was a key member of the team which founded and launched salesforce.com EMEA. Frank has successfully managed Software-as-a-Service projects for hundreds of customers and thousands of users. He is a founder of Saaspoint. At this stage in his career, Frank is widely accepted to be one of the most experienced consultants in the worldwide on-demand marketplace. This press release was distributed by ResponseSource Press Release Wire on behalf of Six Degrees Limited in the following categories: Computing & Telecoms, for more information visit http://pressreleasewire.responsesource.com/about.