VlogYourJob launches UK's first online video recruitment site Tuesday 14 August 2007 PDF Print Head hunters Indigo Red, has launched the UK’s first online video recruitment website, as a solution to tackle the problem of recruiting in a market where there are more employers than good candidates. VlogYourJob.com uses social media to post vlogs or short videos as job advertisements online to reach the newest generation of job hunters. “VlogYourJob is a fantastic way of reaching job seekers. It’s unique in the UK recruitment market and is designed to let potential candidates ‘know’ you before applying for a job. It’s a much better way of getting across your company culture and what you are like as an employer than a written ad or job spec. VlogYourJob can also reach those passive candidates who may not be actively looking for a job but who can subscribe to particular job categories and have new job ads arrive directly into their RSS feed reader until something catches their eye,” said Indigo Red managing director Steve Mallison-Jones. PR firm, Clarke Mulder Purdie, is the first to take advantage of the low cost advertising. The concept and illustrations behind its vlog ad was the brainchild of Helen Fitzhugh, a graduate who joined the company last year. Chris Clarke, founder and director of Clarke Mulder Purdie said: “PR agencies live or die by the strength of their people and getting good people is an ongoing challenge. As a corporate agency, we want people that are creative and strategic as well as having excellent interpersonal skills – not an easy mix to find. Vlogyourjob is an incredibly innovative and progressive idea. Instead of just filling in the standard recruitment brief, that never fully captures the culture of the agency, it allows us to express more about who we are and what we need in an original way. As blogging and social media become ever more integral to the sector reaching out to prospective candidates in a way that resonates is important.” - Ends - For further information on VlogYourJob, please contact Steve Mallison-Jones, MD, on firstname.lastname@example.org and 07940 426497 For further information on CMP, please contact Chris Clarke, Director, on email@example.com and 07989 437197 Note to Editors: 1. To see a vlog of Steve Mallison-Jones talking about VlogYourJob go to: http://www.vlogyourjob.com/?p=23 2 To see the Clarke Mulder Purdie recruitment vlog go to: http://www.vlogyourjob.com/?p=27 3. For print and internet quality pictures go to: http://www.flickr.com/photos/11159427@N06/ 4. Indigo Red is an executive search firm established in 2002. It specialises in public relations and communications roles and is at the forefront of using social media for recruitment including encouraging staff to blog and participate in social networking sites such as Facebook. VlogYourJob is an Indigo Red company. www.indigored.biz This press release was distributed by ResponseSource Press Release Wire on behalf of Indigo Red in the following categories: Consumer Technology, Business & Finance, Education & Human Resources, Media & Marketing, Computing & Telecoms, for more information visit http://pressreleasewire.responsesource.com/about.