AWARD-WINNING PRODUCT HELPS TO COMBAT OBESITY FOR NEXT GENERATION Monday 15 October 2007 PDF Print “When I was at school, one child in the class was very fat and it was a real problem for them. Now there are four or five in the class and it’s a big problem.” Says Gordon Brown following a recent report detailing a 300% rise in obesity over the past 20 years, costing the NHS over £1/2bn each year. “I want to see a young nation growing up that’s healthy and fit” says Brown today as he visited a school in East Dulwich to encourage youngsters to adopt a healthier lifestyle. When talking about this ever-growing crisis, Brown states “It’s a huge problem and we’ve got to deal with it in a number of different ways.” Shockingly, our generation is set to outlive our children because of poor diet, fast food culture and lifestyle habits - that’s what the experts tell us. With childhood obesity reaching an all-time high, our generation has to start educating our children about food and nutrition before it’s too late. With many parents juggling hectic lifestyles and the ever-demanding needs of their toddlers, it is very difficult to spend the time needed to prepare and cook a freshly-made meal. Many of us are running around at tea time, leaving our toddlers to their own devices whilst we prepare something quickly and often, not nutritious enough. And with many students today blissfully unaware of how to even boil an egg, is it little wonder that we are set to outlive our own kids? Between the ages of two and four years children form many of their habits and opinions that will mould their later lives, which is why it is so important to teach them how to live a healthy life with healthy foods and attitudes. The practical new and award-winning FunPod from Little Helper has been heralded by safety organisations and health professionals as ingenious and highly socially responsible, providing a safe environment for toddlers to learn all about the whole food experience, whether it’s boiling an egg, making a salad or a simple pasta dish. The simple key is teaching them life skills that they need in later life so that they can at the very least, boil an egg properly! Children country-wide love their pods and love to help. And whilst they’re actively helping, they’re learning and expending more than 40% more energy standing rather than sitting down (usually in front of the TV!). Replacing all of those precarious unsafe methods that our little ones employ to see what is happening on the work surface, The FunPod simply gives them their own safely constructed platform allowing toddlers to engage with their parent without the danger of toppling over and becoming a hospital statistic. “As a professional Registered Childminder of 13 years I provide the best possible care for the children and the most important thing to me is keeping them safe. Since introducing the fab FunPod, we have had so much fun - the children can develop new skills and early learning goals from washing up to helping with healthy snacks which is fantastic for child development. I’ve even cited the FunPod in my recent OFSTED report illustrating the safe and educational nature of this fab product. My kids love it.” Says Judge Jane Thornton of the Practical Pre-School Awards. Cementing its position as a must have parenting tool; the FunPod has just been awarded a prestigious Practical Pre School Gold award. This new accolade follows on from the Daily Mail championing it as one of its 5 Best Children’s Health products earlier this year. Available in four contemporary colourways, The FunPod has five adjustable height settings for walking children aged between one and five years and a specially designed anti-tip base and lockable footplate. The Fun Pod conforms to all relevant European safety regulations. From £99.99 October 15, 2007 High resolution press ready images can be downloaded from the Client Image Bank at www.asclearas.com For further information please contact Siân at as Clear as PR on 08702 854 854 or email email@example.com This press release was distributed by ResponseSource Press Release Wire on behalf of as Clear as PR in the following categories: Children & Teenagers, Health, Leisure & Hobbies, Home & Garden, Women's Interest & Beauty, Food & Drink, for more information visit http://pressreleasewire.responsesource.com/about.