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PRESS RELEASE

WANT THAT FASHIONABLE FIGURE-HUGGING LOOK- FAST?
GET A WAIST IN JUST TWO WEEKS – WITH THE ULTIMATE NEW YORK BODY PLAN

Get ready to sculpt, tone, burn fat and eat yourself to a sexy new waist in just 14 days with David Kirsch, celebrity fitness & wellness trainer

October 2007 - With waists the ‘look’ this season, celebrity fitness & wellness trainer David Kirsch’s Ultimate New York Body Plan (hardback book/workout dvd, McGraw-Hill, £24.99) will not only give you a great waist in just 14 days, but also help you lose up to two dress sizes - so you can wear figure-hugging fashion with confidence!

So get ready to cinch in your waist with a fabulous belt, and to flaunt your new toned belly in style, with the trainer who has helped sculpt some of the hottest bodies in the world including supermodels Heidi Klum and Linda Evangelista.

Says David: “You don’t need liposuction or plastic surgery to get a better body in rapid time – you just need two weeks and to follow my 14-day, high-intensity programme to the letter.”

Based on David’s famous six-week training course, this fast-track two week version was originally designed to meet the demanding workout schedule of TV’s ‘Extreme Makeover’, and produced amazing results. So while longer weight loss plans are perfect for some occasions, sometimes people want a healthy, quick-change body shape plan – whether it’s to get this season’s look, a last minute holiday, or for an important party invitation. Kirsch’s proven formula of both sound nutrition and intense exercise makes slimming down and toning up in just two weeks a reality for you!

By following The Ultimate New York Body Plan for 14 detox days you could drop up to 8% body fat, lose 12 lbs and drop two dress sizes. David’s celebrity clients call on him when they need to get in shape the ‘New York’ way – a high intensity, energetic, optimum nutrition, tough boot camp regime to body transformation/sculpturing. They know the hard work, dedication, motivation and no-cheating rules that must apply if they want to shape up, look good and radiate health and vitality – and David’s programme doesn’t come lightly and requires tough discipline and self-respect.

To begin, you must follow the book’s physical and nutrition readiness tests, as this plan is not for the lethargic, faint of heart or fast-food eaters. Once you’ve passed these get ready for action!

David’s flab-fighting and belly bloating principles in the book/cd include:

ULTIMATE Nutrition – minimising calorie consumption (1,200 calories a day) and maximising fat burning and calorie incinerating. To accomplish this readers must strictly adhere to his A, B, C, D, E and F’s of nutrition during the initial 14-day boot camp. No Alcohol, no Bread, no starchy Carbs, no Dairy, no Extra sweets, no Fruit and no bad Fats. During this period you will drink two easy to prepare protein shakes per day, available from www.davidkirsch.co.uk, eat one wholesome meal and two recommended snacks. This will eradicate any muffin tops and beat belly bloat, making sure your cinched in waist doesn’t end up highlighting other ‘bad’ areas. Fans of David’s protein shakes include Iman and Heidi. Beefing up intake of additional supplements is recommended. 58 delicious recipes are included in the book. Five small meals should be consumed every three hours; 7am, 10am, 1pm, 4pm and 7pm

ULTIMATE Fitness – a combination of cardio sculpting and high repetition resistance training using lightweight dumbbells, stability ball, medicine ball and own body weight to perform the exercises for legs, butt, abs and upper body. Exercises include: squat thrusts, tricep skull crushers, reverse crunches, lateral raises, lunges and squats. 78 exercises are included and all can be performed at home, on holiday or at the gym – the choice is yours – David shows you how on the dvd.

ULTIMATE Motivation – working out daily for up to an hour and a half and giving up favourite foods will be challenging. The 14-day boot camp exercise regime equates to virtually 21 hours of intense physical training – 21 hours to achieve stunning results! The Ultimate New York Body Plan includes the emotional toolkit to help you avoid sabotaging cheating, bingeing and backsliding. 14 genuine dramatic makeovers, one for each day of the boot camp, illustrate the diversity of results.

Chapters include: The Elements of Your Ultimate Success, Ultimate Motivation, The Ultimate Makeover Exercise Plan, The Ultimate Body Nutrition Plan, The Ultimate 14-Day Plan, The Ultimate Recipe Collection and Ultimate Body Maintenance.

-ends-

The Ultimate New York Body Plan (hardback book with dvd) by David Kirsch
McGraw-Hill, £24.99
ISBN: 9780077109196
All publicity enquiries re David Kirsch to
Sue Blake Media on ( +44 208 979 5220 ) 07966 538108
sue@sueblakemedia.co.uk

Interviews can be arranged and Review copies available.

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