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• Social responsibility is the biggest driver to ‘going green’ launched to help businesses reduce their carbon footprint

Chalfont, UK. – 29th October, 2007: A new study published today shows that while 93% of UK company directors are taking action to reduce their carbon footprint at home, the majority neglect their green principles when it comes to running their businesses.

The independent research, commissioned by Citrix Online, a division of Citrix Systems, Inc. (Nasdaq: CTXS), worryingly reveals that less than one in four UK directors view reducing carbon emissions at work as a priority, with a further 29% believing that it isn’t a relevant issue for their business at all.

Surprisingly, 30% of respondents stated they wouldn’t be embarking on any green initiatives in the next 12 months, while 5% stated they do not believe in global warming and think the government is just trying to raise taxes. However, the Citrix Online survey did reveal that directors of larger companies with over 250 employees (32%) were more likely to see carbon reduction as a priority than their counterparts in smaller businesses (24%).

When questioned about the key drivers for carbon reduction, the main perceived benefit was one of expected cost savings, cited by 43% of all directors. However, of those directors who were actually taking steps to reduce their business carbon emissions (29%), “corporate social responsibility” outweighed the objective of reducing business costs, 39% to 22%.

Prompted by the low levels of environmental activity among UK SMBs, Citrix Online has launched a website,, to provide advice, information and tips on energy efficiencies to help encourage directors to bring their domestic efforts into the work-place.

“We each have a responsibility to the environment and company directors have the power to make more of a difference by reducing the carbon footprint of their business, as well as their home,” commented Simon Presswell, Vice President, Citrix Online Division, EMEA.

“It is really disappointing to discover how few directors are using their business influence to the good of the environment and we hope that this new website will help to provide some practical information and inspire change.

“Consumer choice is now driven more and more by ethical issues and this will only increase in the future. Cost-cutting is obviously important but we must not lose sight of our responsibilities to our planet and this is where new technologies can help. For example, remote access and collaboration products, such as Citrix GoToMyPC and Citrix GoToMeeting, offer a simple way for companies to improve efficiency and do their bit for the environment at the same time,” Presswell added.

Phil Wolski, Head of Fundraising, PURE, said: “Many FT500 and FTSE100/250 companies taking action are under significant direct pressure from the Carbon Disclosure Project. What these Citrix Online results suggest is that many smaller businesses, unaware of the implications of taking no action, may find that their business suffers as the indirect impacts of CDP are rapidly cascading down the business pyramid. Taking voluntary action now makes considerable sense.”

GoToCleanAir - set up by Citrix Online in conjunction with PURE, the Clean Planet Trust - can help businesses across the UK better understand how they can reduce their carbon footprint, and bring green issues and heightened social responsibility into the workplace. Find out more at


Notes to Editors:

For more information, contact:

Danny Whatmough, Wildfire PR
Tel: 020 8339 4420


The study is based on 200 interviews taken by an independent research house in August 2007 with company directors in a representative cross-section of British businesses. Sole traders were excluded but apart from this companies of all sizes, from the very smallest to the very largest, were eligible for interview.

About Citrix Online

Citrix Online, a division of Citrix Systems, Inc. (Nasdaq: CTXS), is a leading provider of easy-to-use, on-demand applications for remote desktop access, Web conferencing and collaboration. Its award-winning services, which are used by more than 22,000 businesses and hundreds of thousands of individual subscribers, include: Citrix® GoToMyPC for remote PC access; Citrix® GoToAssist™ for live remote support; Citrix® GoToMeeting® for online meetings; and Citrix® GoToWebinar™ for do-it-yourself Web events. Based in Santa Barbara, California, Citrix Online has offices around the world. For more information, please visit

About Citrix

Citrix Systems, Inc. (Nasdaq:CTXS) is the global leader and the most trusted name in application delivery infrastructure. More than 200,000 organizations worldwide rely on Citrix to deliver any application to users anywhere with the best performance, highest security and lowest cost. Citrix customers include 100% of the Fortune 100 companies and 99% of the Fortune Global 500, as well as hundreds of thousands of small businesses and prosumers. Citrix has approximately 6,200 channel and alliance partners in more than 100 countries. Annual revenue in 2006 was $1.1 billion.

Citrix®, GoToMyPC®, GoToMeeting®, GoToWebinar™, All You Can Meet™ and All You Can Reach™ are trademarks of Citrix Systems, Inc. and/or one or more of its subsidiaries, and may be registered in the U.S. Patent and Trademark Office and in other countries. All other trademarks and registered trademarks are property of their respective owners.

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