Guide proves in-house publicity is better for business Thursday 1 November 2007 PDF Print Press Release November 2007 For immediate release ‘How To Handle Your Company Publicity’ is a new 184 page book packed with easy-to-follow guidance helping any size business-to-business company run effective publicity operations in-house and save money while boosting sales. This handy-sized A5 guide answers the problems of a lack of knowledge of publicity procedures, limited budgets and restricted staff time holding back the potential success of so many firms. Using this guide you can save a great deal of money by not having to use an advertising/PR agency. Sections include press release writing, media relations, getting PR published and a media guide plus advertising, photography and graphics, newsletters, direct mail, exhibitions and print. The comprehensive guide is ideal help for anyone involved in publicity. A 4pp leaflet detailing contents is available on request to: firstname.lastname@example.org The author will help any purchaser with a particular publicity problem – free! Priced at £28 incl pp, the guide is available by calling 01737 222552 or www.agmpublicity.co.uk/guide “Publicity using the media is the most cost-effective tool in marketing and using just 30 minutes of your time each week in planning your PR and advertising can ensure you promote your products and services properly and help media editors to help you,” says the author Alan Godfrey. -ENDS- Note to editors: As you know, most UK manufacturers offer quality products and services but are poor at publicising them. The Guide is a genuine attempt to persuade manufacturers to regularly feed the media with important information about their products and services, choose their advertising carefully, and above all to help the media to help them. Preview copies have generated the following comments: “The best I’ve seen on the subject.” “It’s hit the spot producing the largest reader response yet for any product.” “This is really helpful.” “I’m reassured of doing things right, but I have learned a lot too.” “A really useful companion for anyone involved in publicity and marketing.” Hi res 300 dpi JPEG of author and/or book cover from: Email: email@example.com Book extracts and articles available Release issued by AGM Publicity – Alan Godfrey Tel: 01737 222552 Email: firstname.lastname@example.org This press release was distributed by ResponseSource Press Release Wire on behalf of AGM Publicity in the following categories: Environment & Nature, Business & Finance, Medical & Pharmaceutical, Manufacturing, Engineering & Energy, Transport & Logistics, Construction & Property, for more information visit http://pressreleasewire.responsesource.com/about.