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14 November 2007


Men have done it for years at Christmas – buying sexy underwear for their wives that was more for their benefit – but now Australian grooming experts from have launched something special for men that women will love, too!

“Brace Y’self, Sheila!” is a new giftpack of products designed for the guy who wants to make a special effort to look really fantastic, and impress that special someone! The pack includes all that a man needs to give himself a fantastic clean up, transforming into a well-groomed lothario, with skin that remains perfectly kissable through the day… and night!

VitaMan’s UK sales and training manager, Lucy Dale, explains: “Many men see shaving and a quick splash of the face as being a decent grooming routine, but nowadays, women are expecting so much more from them! We put together this kit so that even real grooming novices can follow a few simple steps to make their skin look younger and healthier in just a few minutes!”

The kit includes:

• Three free 5ml VitaMan Facial Scrubs (one for Friday, one for Saturday and one for if you are really lucky!), to remove dead skin, dirt and stimulate blood flow to the ski.

• A 50ml VitaMan Face & Body Cleanser to wash and refresh all over.

• VitaMan Shave Gel (150ml tube) – a clear and cooling shave gel; the best way to get sharp, defined edges on sideburns and facial hair.
• VitaMan After Shave Balm (150ml) which removes redness and helps to heal any nicks in the skin.

• A 50ml Face Moisturiser, which will leave the skin smooth, hydrated (reducing the appearance of fine lines) and kissably soft!

The “Brace Y’Self, Sheila!” kit is available for a limited period of time at, priced at £36.98 plus p&p. It is one of four Christmas gift packs created for men; the others are “Strewth…it’s Monday!”, a recovery kit that will make even the hardest party-goer presentable for work on a Monday morning, “Bonza Bloke Kit”, packed with basic grooming essentials, and the “Weekend Warrior Kit” for guys who like to play hard at the weekend without having to cart a whole bathroom cabinet around with them! also features a wide range of other Christmas grooming gift ideas for men, with prices from £11.99. Products can be delivered from stock anywhere within the UK within 48 hours (subject to availability).


For further media information or photographs, please contact:

Jay Commins
PRO – VitaMan
Footprint Impression Management Limited
Tel: 0113 251 5698
Fax: 0113 251 5351

This press release was distributed by ResponseSource Press Release Wire on behalf of Footprint Impression Management Limited in the following categories: Men's Interest, Leisure & Hobbies, Home & Garden, Women's Interest & Beauty, Retail & Fashion, for more information visit