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Enterprise content management(ECM) software vendor defines channel strategy across EMEA

Wokingham, Berkshire – 20th November, 2007 – Leading ECM company, TOWER Software, today announced the formalisation of its channel strategy across EMEA with a Business Partner Programme for its TRIM Context electronic document and records management (EDRM) solution. The programme’s ecosystem is comprised of four levels; strategic alliance partners, solutions providers, services partners and industry consultants. Supported by a dedicated business partner manager, each partner organisation is aided through an initial induction phase with training and support in sales, marketing and technical issues. Going live in January, a partner portal will also provide ongoing updates and information such as sales aids, product and market news, technical support, programme detail and partnership status.

Tony Sumpster, President, Northern Region for TOWER Software explains, “ECM and EDRM are fast becoming critical enterprise technologies. This sector is experiencing significant growth, as organisations worldwide realise the importance of compliance, corporate governance, meeting various industry-specific standards as well as the sharing and tracking of corporate information, including email. While some analyst groups are predicting a 13-14% growth in the European ECM market, TOWER Software is growing at more than double that rate. The business partner programme will allow us to take full advantage of the opportunities in the market place and strengthen our network of sales and expertise.”

While TOWER Software has worked with technology, channel and consultancy partners in the UK for many years, this new Business Partner Programme elevates these relationships and marks an improved structure that benefits both the Company and its partners. For further information, call Clare Stacey on +44 (0)118 977 1212 or see

About TOWER Software:

TOWER Software is a global leader in the successful delivery and implementation of industrial strength Enterprise Content Management (ECM) solutions, delivering proven productivity enhancements and compliance policy management to our customers while helping them be prepared for e-discovery.

Working closely with a range of customers across the globe to address their enterprise information management needs, TOWER Software has incorporated 22 years of real business experience into TRIM Context, its award-winning product. Extensive business rules have been assimilated into TRIM Context to create a configurable, “out-of-the-box” solution which enables organizations to achieve best-practice information management across the enterprise, while reducing implementation risk.

TOWER Software, a privately held company, was founded in 1985 with the goal of addressing the enterprise information management needs of both public sector and private industry organizations with high accountability to regulatory authorities. To learn more please visit

For further information contact:

Natalie Sutton
Proud Public Relations
Tel: +44(0)1276 679570


Philippa Ochonski
Tower Software Marketing
Tel: +44(0)118 977 1212

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