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OpenSocial v. Facebook:

With the recent launch of OpenSocial we’re happy to confirm we will have Matthew Trewalla from Google discussing its implications as well as Ankur Shah from Techlightenment to look at how the OpenSocial and Facebook platforms relate to each other.

Coca Cola launches first commercial widget for Joost:

Colm O’Connor from internet TV platform Joost will be discussing how they are working with commercial partners to develop widgets.
The Coca-Cola Company is the first to sign up and has just launched Coke Bubbles to allow people to personalise and share specific moments from Joost with their friends.

Bebo announce OpenMedia – but is it open enough?

Last week saw the launch of OpenMedia which, according to Bebo, makes it the first social network to open its doors to all media companies to deliver content to its 40 million users. At this point the 22 media companies it has partnered with are all major media owners (such as CBS, MTV, the BBC, BSkyB, ITN and Channel4) with the opportunities for smaller widget generators are yet to be seen. It’s an encouraging start from a previously closed network but we’d like to see more openness from Bebo…

Has widgetization killed the domain name?

Conference organiser Ivan Pope has sparked a new debate with his most recent blog post, ‘The death of the domain name’. According to Ivan, websites’ need to break down their content and spread it across cyberspace will have a massive effect on the centralised, static websites we are familiar with today.

With increasing widgetizaton he prophesises a future in which domain names are no longer the main online home for companies as more and more of us are using search engines as a navigational tool rather than a search tool.

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To discuss any of these stories, or anything else Widgety for that matter, Mr Widget himself Ivan Pope is always happy to provide insight and relevant comment. If you would like a face-to-face briefing, and/or to attend Widgety Goodness, get in touch and we’ll organise a press pass for you. You are also invited to participate by way of the event’s very own social network – just ask for an invite.

Date: December 6, 2007
Time: 9:00am – 6:30pm plus after party
Location: Corn Exchange, Church Street, Brighton, East Sussex, BN1 1UE

For further information please visit:

Speaker spotlight:

JS-Kit is a provider of web lightweight, community-enabling web services including Comments, Ratings, Reviews, Polls and Top Rated. It empowers web publishers by delivering must-have features, promoting rich interactivity and building community and customer knowledge.

"There’s been a lot of excitement about the “widget economy” and “distributed social media” lately, but key questions remain to be answered. This may be the first-ever WG conference but, based on the event’s clear focus and the breadth of expertise among attendees, we think the conference may be uniquely capable of uncovering some of these answers. That's why we’re excited to be presenting and are planning to make a significant product announcement at the event." Khris Loux, CEO of JS-Kit

Gigya provides widget-makers with tools to help them distribute, track and monetize their widgets. Gigya’s widget distribution platform makes it easier for anyone to grab and post widgets, increasing the sharing of widgets across social networks and blogs. Their free tracking tools provide widget-makers with access to details reports on widget distribution and performance. It has developed over 400 partnerships with widget providers in the six months.

Rooly Eliezerov will be talking about widget distribution, a critical yet often overlooked aspect of widget development. With increasing recognition of how important widgets are and how to create them, Gigya’s co-founder will be looking at what to do with a widget once you have one to make the most of distribution. Gigya will also be launching a free service at Widgety Goodness so watch this space.

Both Khris and Rooly are happy to speak to the press so let us know if you would like to schedule an interview with them at Widgety Goodness or beforehand.

Latest speaker list:

• Ivan Pope, Widgety Goodness Chair and CEO Snipperoo
• Matthew Trewalla, Google
• Russell Davies, Open Intelligence Agency
• Chris Cunningham, Freewebs
• Susan Mernit, Yahoo
• Colm O’Connor, Joost
• Ankur Shah, Techlightenment
• Ori Soen, CEO Musestorm
• Mike Butcher, TechCrunch UK
• Simon Andrews Chief Strategy Officer Worldwide Mindshare Interaction
• Alex Bard founder & CEO, goowy media and Yourminis
• Ankur Shah founder, Techlightenment
• Emmanuel Prat, founder Widget Avenue
• Will McInnes, Nixon McInnes
• Jon Baines CEO, Lateral
Anil Batra Zerodash1 and Webanalysis
• Steve Bowbrick Head of Digital, KMI
• Fergus Burns founder & CEO, Nooked
• Rooly Eliezerov, CMO & Co-founder Gigya
• Khris Loux, CEO js-kit
• Nilhan Jayasinghe, Spannerworks

Widgety Goodness Sponsors:

• Channel4
• Spannerworks
• Nixon McInnes
• WidgetAvenue
• Yourminis
• Musestorm
• Freewebs

Media Partners:

• New Media Age
• TechCrunch UK
• Netimperative
• Mashup
• Nacknetwork
• Wired Sussex

Press Contact:

For press enquiries on Widgety Goodness or if you would like to speak to Ivan Pope AKA Mr Widget, please contact:

Zoe Porteous / Kristina Tutlewski
Boutique Communications
Tel: +44 (0) 1273 620194

This press release was distributed by ResponseSource Press Release Wire on behalf of Boutique Communicatons in the following categories: Consumer Technology, Education & Human Resources, Media & Marketing, Computing & Telecoms, for more information visit