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The Piper Group plc a leading technical information services company, delivering next-generation data management solutions and end-to-end technical information services into the Aerospace, Defence, Automotive and other markets. Piper contracted business to business customer relationship management experts Bsquared Consulting to implement a pilot of the CRp® (Customer Review process) and help enhance the lifetime value of the relationships Piper has with its customers.

John Cavanagh, Business Director at Piper said “Piper recognises the importance of formally engaging with its customers and building and sustaining relationships. Bsquared have a strong reputation for being able to help companies achieve improvements in their relationships. They also have a credible track record with a number of other organisations in our sector”.

Rob Brickle, Managing Director of Bsquared Consulting said “Clearly Piper is a forward thinking organisation that recognises the equity value of their customers. Good relationship management can be a relatively inexpensive investment and yet the returns to the organisation in terms of competitive positioning, increased customer confidence, new sales and savings through improved performance can be huge. We are very pleased to be working with Piper on this pilot and to them benefiting from the exercise. We look forward to the prospect of expanding our work with them and to seeing them grow as we have seen other organisations grow”.

Media Enquiries: For more information or media enquiries please contact Sam Fitzgerald on +44 (0)208 939 3840, or Sam.Fitzgerald@Bsquared-Consulting.com

About Piper Group

The Piper Group Plc is a leading technical information services company, delivering next-generation data management solutions and end-to-end technical information services into the Aerospace, Defence, Automotive and other markets. Working closely with our valued clients, we take responsibility for ensuring that their technical information is delivered to their customers in a timely, accurate and consistent manner – whilst working as hard as it can to achieve their business objectives. Our customer commitment is reflected by the prime supplier status we enjoy with several major Aerospace and Defence organisations, by our long-term partnering agreements with clients and suppliers, and our inspired strategic alliances with other European information companies. Key clients include BAE Systems, Rolls-Royce, Airbus and Multipart. Founded in the late 1980’s Piper Group has a team of around 300 and is headquartered in Bristol, England, with operations in Hessle (North East England), Kirkham (North West England), Derby and India. Visit the company’s website at www.piper-group.com

About Bsquared

Bsquared Consulting specialise in helping organizations drive the maximum value from their Business-to-Business customer relationships. We will help you to find out directly from your customers the factors that will increase their confidence, loyalty and desire to spend with your company. We will also help you improve your operational effectiveness right the way through your value chain from customer facing departments to your suppliers. Based in Hampton, England the company has an international portfolio of blue-chip clients. Visit the website at www.bsquared-consulting.com for further information.

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