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START YOUR DAY THE OATLY WAY
Food Allergy and Intolerance Week, 21 – 25 January 2008

Breakfast is said to be the most important meal of the day and as creatures of habit, we all tend to eat the same thing day in day out. But with Allergy UK telling us that almost half the population has to check food labels before eating (2% suffer from a life threatening allergy and an estimated 45% of the population suffer from food intolerance), it makes sense to vary what we eat to get all the goodness we need without compromising our health. We all know that a bowl of porridge is a great way to start the day but if you feel like something deliciously different, why not try these easy recipes for muffins and a smoothie from Oatly?

BREAKFAST MUFFINS

Makes 12 large muffins

250g plain wholemeal flour
115g porridge oats
3 tsp baking powder
1 tsp ground cinnamon
1 tsp mixed spice
75g soft light brown sugar
100g dried cranberries
300ml Oatly oat drink
5 tbsp sunflower oil
1 large egg
1 tsp vanilla extract
2 dessert apples

1. Heat the oven to 190C/375F/gas mark 5. Place muffins cases in a deep muffin tin.

2. In a large bowl mix together the flour, oats, baking powder spices, sugar and cranberries. Whisk the Oatly oat drink, oil, egg and vanilla extract together. Peel and grate the two apples.

3. Add the liquid ingredients to the dry ingredients with the grated apples and quickly fold together with a large spoon or spatula, but do not over mix.

4. Spoon the batter into the cases. Put the tray into the heated oven and bake for 20 minutes until risen and golden.

5. Transfer to a wire rack to cool. Best eaten the same day of making, but are still moist the next day if stored in an airtight container. Perfect for breakfast or brunch or adding to lunch-boxes

RASPBERRY SMOOTHIES

Serve 4

750 ml Oatly oat drink
150g frozen raspberries
½ medium banana
45ml orange juice

Put all the ingredients into a blender and whiz until smooth. Serve in glasses.

Oatly oat drinks come in four varieties (Oatly Chocolate, Oatly Enriched, Oatly Organic and Oatly Dairy-Free Alternative to Cream) and are lactose, milk protein and soya free so they’re great for anyone who suffers from milk protein allergy, lactose intolerance and/or an allergy to soya.

But you don’t have to have a food intolerance or allergy to enjoy the great taste and health benefits of Oatly. Oatly is high in fibre, low in saturated fat and is cholesterol lowering: just one 250ml glass of Oatly provides a third (1g) of the daily requirement of beta-glucans (soluble fibre) for cholesterol reduction.

Available from Waitrose, selected Sainsbury’s, Tesco, Morrisons and ASDA stores as well as Holland & Barrett and independent health stores, Oatly Organic and Oatly Enriched cost £1.39 for a 1 litre pack, Oatly Chocolate is £1.49 for a 1 litre pack and Oatly Dairy-Free Alternative to Cream is 79p for a 250ml pack. Oatly stays fresh for 4-5 days in the refrigerator after opening.

Further information about Oatly and more recipes can be found at www.oatly.com.

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For further information, samples and recipe images please contact:

Philippa Taylor, Grand Union PR Ltd
Tel: 01442 824844 / 07866 480700
Email: Philippa@grandunionpr.com

Oat Facts:

• Oats provide more antioxidants than any other cereal
• Oats have a cholesterol lowering effect
• Oats stabilise the blood sugar
• Oats have a fat content of 7% and the main part is unsaturated
• Pure oats can be included in a gluten free diet
• Oats contain soluble fibres such as beta-glucans
• Oats are a good source of vitamins B and E and are a source of iron
• Oats provide calcium and phosphorous which help to build the skeleton and teeth
• Oats offer more amino acids than any other cereal, especially tryptophean
• Oats have been grown for over 2000 years

This press release was distributed by ResponseSource Press Release Wire on behalf of Grand Union PR in the following categories: Health, Women's Interest & Beauty, Food & Drink, for more information visit http://pressreleasewire.responsesource.com/about.