NEWS: LAUNCH OF LOSELEY BUTTER Monday 17 March 2008 PDF Print March 2008 For further information contact: Juliette Hellman Telephone: 020 8870 8833 Email: firstname.lastname@example.org LOSELEY INTRODUCES ITS BIG SOFTIE Loseley’s new Naturally Softer Butter takes a bow Sometimes, we just can’t wait for the best things in life because we want to enjoy them straight away. Take fresh, creamy, dairy butter for instance: nothing can beat it for taste, yet there’s nothing more frustrating than taking it from the fridge and having to wait for it to soften before spreading it over toast or teacakes. Well now you don’t have to, because Loseley has introduced its new Naturally Softer Butter. Packed in a 250g tub, this 100 per cent natural product spreads like a dream, giving you all the flavour of dairy-fresh butter with nothing added and nothing taken away. The secret to Loseley Naturally Softer Butter’s success is down to its specially selected cows and their extra-special diet. Loseley cows are fed an unique natural diet and when their cream is churned it never becomes as hard as traditional butter. This means Loseley does not have to add vegetable oil to the butter (as is the case with certain other spreadable brands) and so what you get is a pure, quality product with no added ingredients. In fact, the only thing Loseley does add is a touch of salt to enhance its butter’s already delicious flavour. Loseley Naturally Softer Butter joins its award-winning yoghourts and cottage cheeses in giving consumers a product that is full of the natural goodness of the countryside without any unknown or unwanted additives – so put a tub in your fridge today and start enjoying Loseley Naturally Softer Butter is available in a 250g tub and costs £1.29 from Morrisons. Ends This press release was distributed by ResponseSource Press Release Wire on behalf of Juliette Hellman Public Relations in the following categories: Women's Interest & Beauty, Food & Drink, for more information visit http://pressreleasewire.responsesource.com/about.