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Published by DatacenterDynamics Research and Analysis, ‘United States: Datacenter Infrastructure Trends and Market Attitudes’ depicts a market which through sheer necessity is gathering pace and sophistication in its datacenter decision making.

Power consumption and the challenges surrounding the cooling of higher density IT equipment is driving an increasing rate of consideration and adoption of new infrastructure technologies and solutions amongst US datacenter owners and operators, according a new 136-page report researched and published by DatacenterDynamics.

As the search for solutions gathers pace, so the sector is being required to adapt by becoming more sophisticated and discerning in the way that it is budgeting for its mission critical facilities, balancing capital expenditure with the operational costs attached to delivering resilient services. This may be bad news for datacenter equipment manufacturers who have been enjoying a boom in sales as the sector has expanded rapidly to cope with the demand for increasing numbers of servers and storage equipment.

The new datacenter landscape may challenge vendor skills in delivering to customer expectations. Vendors will be expected to demonstrate significant answers for a situation of increased densities and power/ cooling requirements in a climate where there is growing scepticism about vendor claims and service capabilities.

The general investment and adoption trend in the USA continues to rise, for example, data from New York respondents indicates a local annual market worth in excess of $3.9bn up to March 2007 and which has expanded to a reported expenditure of $4.7bn up to March 2008 - a respectable growth rate of 20.5%. Good news for equipment vendors and service providers to the datacenter industry, more than half of whom reported that their sales were better than forecast for the same year.

While ‘United States: Datacenter Infrastructure Trends and Market Attitudes’ predicts expenditure in the New York area to have reached $6.4bn by March 2009 (a growth rate of 36%) the behaviour of the datacenter owner/ operator community will be influenced by the quality of vendor delivery as well as diverse concerns such as future power availability and projected power costs.

As owner/operators concerns about power availability, power costs, skills and space shortages come increasingly into play, the report presents the complexities of decision-making for the 21st century datacenter. Based as it is on the interaction of profile, technical, attitudinal, behavioral and external trend dimensions, the report highlights that not all influences are perceived by owners/operators and vendors in quite the same way.

‘United States: Datacenter Infrastructure Trends and Market Attitudes’ is the second in a series of regionally focused reports, providing essential insights for the understanding and market development of five key US collocation centres; New York, Washington, San Francisco, Chicago and Dallas. The report is available by license as an electronic download – for more information please visit www.datacenterdynamics.com.

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