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***INTERVIEW/ FEATURE OPPORTUNITY***
NATIONAL ALLERGY WEEK
19 - 23 MAY 2008

REVOLUTIONARY CONTACT LENSES FOR HAY FEVER SUFFERERS

FACT: 20% of people in the UK suffer from hay fever*
FACT: 1 in 3 people will suffer from an allergy at some point in their life**

With hay fever season already upon us, around 9 million people in the UK will be struggling to cope with blocked noses, headaches and itchy eyes.

This can be a particular nuisance for those who are short sighted and find their contact lenses difficult to tolerate at this time of year due to constantly irritated or streaming eyes.

Optical retailer Scrivens has introduced a revolutionary form of vision correction treatment called Dreamvision which is ideal for hay fever sufferers.

Dreamvision are contact lenses worn overnight which gently mould the shape of the cornea to correct short sightedness while asleep. They are removed each morning to give clear, unaided vision throughout the day.

It is a non surgical, painless and safe procedure which, unlike laser eye surgery, is fully reversible.

Dreamvision provide allergy sufferers with ideal freedom and relief from contact lenses during what can be a difficult time of the year.

Ends

To arrange an interview with your nearest Dreamvision specialist or if you are interested in trialing the treatment, please contact Nuala Ryan or Nick Trueman on 0121 200 0780 or dreamvision@sealcommunications.co.uk.

National Allergy Week is an initiative from Allergy UK which aims to raise awareness of different allergies that are becoming increasingly common in the UK.

* Source: NHS Direct
** Source: Allergy UK

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