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London, June 3, 2008 – As integrated product and service management emerges as one of the key issues in the BSS/OSS market, Tribold customer Telekom Austria will be presenting practical examples and advice of the product management challenges facing Communication Service Providers (CSPs) today. The presentation will be part of the forthcoming Billing & Information Management Systems 2008 conference, taking place in Amsterdam between the 8th and 12th June 2008 (www.iir-billingsystems.com).

Dr. Thomas Weishäupl, Product and Platform Life Cycle Manager at Telekom Austria will deliver the presentation, demonstrating to delegates how to address challenges around time to market and assert control over products and services through a centralized product catalog. Specifically, Dr. Weishäupl will cover:

• Introducing the concept of a ‘product factory’ into the organization, standardization of processes around product design and delivery as well as product and service modeling

• Centralizing the definition and management of products and services and enabling the integration of such entities across the whole architecture

• Implementing a unified product and service catalogue in the core BSS/OSS environment

• Defining a unified model as the foundation for centralized, integrated management of products and services

Tribold will be present at the conference meeting existing and potential customers as well as numerous industry alumni. Please visit www.tribold.com/events for more information about Tribold at Billing & Information Management Systems 2008 conference.

About Tribold

Tribold is the world's leading provider of Product Management enterprise software specifically developed for Communication Service Providers (CSPs). The Tribold Product Portfolio Manager™ (Tribold PPM) is a single, integrated suite of enterprise product management applications that empower CSPs to put products at the heart of their business. Tribold PPM is based on a Centralized Product Catalog (CPC) and includes Product Data Management (PDM), Product Data Integration (PDI), Product Lifecycle Management (PLM), Product Business Intelligence (PBI), and Product Channel Management (PCM) applications.

Dramatic improvements in product management performance enable CSPs to drive increased profit by reducing time to market, decreased cost to market, increased quality of the product management process and increased ability to support product and service innovation.

Headquartered in London, and with offices in North America and Asia, Tribold was founded in 2003 and is privately held. For more information visit www.tribold.com.

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