Artilium Showcases New Applications Developed in Microsoft’s Connected Services Sandbox Based on Artilium’s Mobile Presence Innovation Monday 16 June 2008 PDF Print NXTcomm08, Las Vegas, 16th June 2008 - Artilium, a leading European developer of Microsoft-based carrier-grade software for mobile network operators, unveils new mashup applications developed via the Microsoft Connected Services Sandbox, a development environment that facilitates the rapid creation and deployment of new services which combine Web 2.0 type services with traditional telecommunications offerings. Artilium will showcase three applications created in the Sandbox at NXTcomm08 in Las Vegas, June 17-19, 2008 at the Microsoft booth #SL5916/SL5923. Featuring Artilium’s patented Mobile Presence functionality the applications are examples of the thousands of services that can be offered by mobile operators as paid services or part of subscriber or business customer packages. The Artilium NXTcomm08 demonstrations will feature: • A child monitoring service that allows parents to check the location of their children and their status (ie., on phone, in a lesson, etc.); and make a one-click phone call from the computer desktop to their child or a designated contact within a particular location (ie., school, home). • Real-time call control from the desktop so that when you receive a call on your mobile, landline or IP phone, a pop-up displays on your computer screen that features contact details including a photo designated in Microsoft Office Outlook contacts, and provides the user with options to ‘control’ the call such as sending it to voicemail, forwarding the call to an assistant, another number, or other options. • A desktop-integrated location-based weather service that delivers dynamic 12-hour weather forecasts specific to the subscriber’s current location. “Microsoft shares Artilium’s vision for the development of new services by combining the best of the Web world with the best of the telecom world. We see third-party application development powering a new wave of innovation, which in turn provides operators with a plethora of new revenue-generating services,” stated Steve Zimba, Managing Director of the Global Telecom Business at Microsoft Corp. “We’re excited to be showcasing Artilium’s applications created in the Microsoft Connected Services Sandbox.” Artilium CEO Robert Marcus added, “Artilium has extended the Microsoft desktop presence experience, making it fully mobile, network-based and device agnostic to deliver continuous real-time location and state data that open an infinite variety of possibilities for mobile mashups that combine the ‘three C’s: content (including advertising), commerce, and community (social networks). We’re excited to work with Microsoft to enable network operator delivery of a new generation of services that securely exploit the convergence of Web and telecommunications networks.” The applications showcased in the Microsoft booth are built using Artilium’s ARTA Mobile Services Platform, an open and modular Next Generation Service Delivery Platform and Intelligent Network built on Service Oriented Architecture principles and designed to enable the rapid creation of new mobile applications. ARTA provides open and secure mobile network access to third-party developers creating intelligent mash-ups that combine network capabilities of presence, mobility, location and telephony with Web services including advertising, social networking and search. Artilium’s patented Tri-cell Intelligent Location System is the only location technology that provides automatic continuous location data for unmodified mobile phones without the need for GPS or other specialist equipment. Built entirely on Microsoft’s .NET Framework, ARTA runs on the Windows Server line of operating system using Microsoft SQL Server database technology and Microsoft Visual Studio as a rapid service creation environment for third-party developers. The Microsoft Connected Services Sandbox is a program that unites independent software vendors (ISVs), developers, systems integrators (SIs), network equipment providers and telecommunications service providers in developing and testing new communications services, and ultimately bringing these new services together. Through the Sandbox, participants can take their core network assets and combine them with technologies and applications from the Web 2.0 world. Through this initiative, Microsoft aims to build a solid partner ecosystem for the Telco 2.0 era, spurring the creation and commercialization of a range of innovative new services. About Artilium Artilium is the leading developer of Microsoft-based carrier-grade software for mobile networks. Artilium’s ARTA Mobile Services Platform is an open, highly extensible Next Generation Service Delivery Platform including an Intelligent Network built on Service Oriented Architecture principles and designed to enable rapid creation of new mobile applications. ARTA activates the coming wave of third-party application development and innovation. By providing open and secure access to mobile network functionality and autonomous software processes, ARTA enables infinite possibilities for intelligent mashups which combine network capabilities of presence, mobility, location and telephony; with Web services including advertising, social networking and search. Based in Belgium with offices in the United Kingdom, Artilium is a publicly listed company on the London Stock Exchange (LSE/AIM: ARTA). The company was founded in 1995 and has completed more than 40 installations serving tens of millions of end-users in 11 countries. # # # For further information: Jeff Fishburn OnPR for Artilium +1 (503) 802-4408 email@example.com Product and service names mentioned herein are the trademarks of their respective owners. This press release was distributed by ResponseSource Press Release Wire on behalf of OnPR in the following categories: Computing & Telecoms, for more information visit http://pressreleasewire.responsesource.com/about.