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Guide & App out now

The intuitive app features the same great features and delicious recipes as the print magazine, redesigned and formatted to fit tablet screens

Taste of Israel Available in Waitrose Kitchen Magazine & on iTunes Now
Free 32-page food/travel guide

LONDON (16 February 2015) — Taste of Israel guide and app available now

APL Media, content specialists, has teamed up with the Israel Government Tourist Office to produce a 32-page food and travel guide for Waitrose Kitchen magazine.

A free interactive version is now also available to download from iTunes for the iPad. The intuitive app features the same great features and delicious recipes as the print magazine, redesigned and formatted to fit tablet screens.

Working closely with the Israel Government Tourist Office, this guide to one of the most vibrant, melting-pot cultures was created to showcase its food and drink scene.

Naama Oryan Kaplan, Director of the Israel Government Tourist Office, UK and Ireland, said: “Taste of Israel beautifully illustrates the diversity and brilliance of Israel’s cuisine. We hope this inspires readers to visit soon and try out some of these dishes and recipes too.”

INSIDE THE MAGAZINE:

Introduction: The history and culture behind Israel’s culinary creations
A-Z food glossary: Israeli ingredients and dishes
Israeli breakfast: The tradition of the big breakfast
Top 10 Israeli restaurants: Our pick of the best places to eat
City break – Akko: 5-minute guide to the ancient city
Market tours: Tel Aviv and Jerusalem explored
Israeli Street food: Favourite fresh street snacks and what they’re made of
Interview - chef Eyal Shani: The MasterChef judge and restaurateur, plus chefs to watch
Wine: Why Israeli wine is winning awards, plus five wines to taste
Craft beer: Why Israeli craft beer is making a name for itself
Cocktail bars: The bars that have turned mixology into a fine art
Festivals: Diary dates for foodies
Recipes: Including shakshuka, white fish on vegetable ragu, endive salad, and instructions for creating the perfect falafel and hummus

Waitrose Kitchen magazine is available in Waitrose stores while stocks last and is free to myWaitrose members or priced at £1.20.


In addition, a reproduction of the print magazine can be downloaded for Android devices.

Download for the iPad:
https://itunes.apple.com/us/app/taste-of-israel/id963168351?...

Download for Android devices:
https://play.google.com/store/apps/details?id=air.com.yudu.R...


Notes

Waitrose Kitchen magazine: The popular supermarket title enjoys 680,925 readers (statistics from John Brown media) and its readership and commitment to beautiful editorial with a strong digital presence meant it was a perfect match for this guide to Israeli food.

APL Media Limited (formerly Absolute Publishing Ltd) was founded in 1997 and is a content specialist focusing on travel and lifestyle. Clients include ABTA, ASTA, National Geographic and Vacation.com. APL Media produces the award-winning National Geographic Traveller (UK) magazine and a series of lifestyle newspaper supplements for the broadsheets.


CONTACT:

For editorial enquiries:
editorial@aplmedia.co.uk
Tel: +44 (0) 20 7253 9906

Maria Pieri, Editorial Director
Tel: +44 (0) 20 7253 9906
maria.pieri@aplmedia.co.uk

Matthew Jackson, Managing Director
Tel: +44 (0) 20 7253 9009
matthew.jackson@aplmedia.co.uk

This press release was distributed by ResponseSource Press Release Wire on behalf of APL Media (Absolute Publishing) in the following categories: Food & Drink, Travel, Media & Marketing, for more information visit http://pressreleasewire.responsesource.com/about.