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EcoCooling, the leaders in ultra-low PUE direct evaporative cooling and ventilation systems will exhibit their latest cooling technology on Stand D40 at Data Centre World Conference & Expo on 11 and 12 March.

On the stand will be new ECT5400 internal cooler, EcoCooling’s energy efficient alternative to the CRAC for clients wanting the look and feel of a CRAC unit but the efficiency and cost savings of direct evaporative cooling. The ECT5400 can provide 15kW of cooling for a mere 300W of electricity, 725 of a larger 35kW version of this unit have already been deployed across 64 locations for a major telecoms operator.

EcoCooling will showcase its robust approach to the control of data centre cooling systems. Instead of heaping complexity upon complexity by using very expensive bespoke control electronics, the company deploys simple but powerful commercial PLC controllers with fail-over by simple relay sets to a fail-safe operating condition.

Says Alan Beresford, EcoCooling’s managing director: "Over complication leads to greater vulnerabilities. We went back to the drawing board and developed a simple but safe control philosophy that delivers more reliability and more statistical records than systems twenty times the cost.”

Alan Beresford, managing and technical director of EcoCooling will deliver a presentation at the conference (Day 1, Energy Efficiency Theatre, 15:15–15:40) where he will discuss the future of the technology. Controversially he will ask whether there is actually a need for active cooling in some UK data centres, explore the effects of fresh air cooling on IT hardware and security, drawing from analysis on over 350 EcoCooling installations all over the UK, and discuss the changing mentalities of both operators, end clients and server manufacturers and to evaluate what possibilities lie ahead.

Saving energy and reducing carbon is a major issue in the data centre sector with increased focus on lowering PUE. EcoCooling’s direct-air evaporative cooling can help data centre operators achieve a PUE of 1.05. EcoCooling’s expert at the stand will explain how.

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