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First there was artisan chocolate, then craft beer and now the latest trend sweeping across the UK is cold brew coffee. Coffee connoisseurs and enthusiasts are all hailing cold brew as the next big thing in coffee and now you can be part of this latest trend with the launch of OXO’s new cold brew coffee maker.

A trend that originated in Japan hundreds of years ago, cold brew has been the topic on every coffee purists lips with third wave coffee bars all embracing the fresh taste of cold brew coffee.
But what is it that makes cold brew so hot right now? The difference is all in the taste. With cold brew, grounds are steeped in cold water for 12-24 hours to produce a concentrated coffee essence, which can then be diluted and served hot or cold. A much gentler infusion process than immersing coffee grounds in hot water, cold brew delivers a less acidic, sweet taste, releasing only the most aromatic flavours. Plus, the concentrate stays fresh longer than regular coffee.
The OXO Cold Brew Coffee Maker
OXO’s Cold Brew Coffee Maker simplifies the cold-brew process helping you to create your own coffee concentrate at home. Featuring an hourglass shape, the cold brew coffee maker has been thoughtfully designed to make the whole brewing process as simple as possible and comes in five easy to assemble pieces.

Simply place 10oz of coffee grounds into the brewing container before pouring 1200ml of water in a circular motion over the Rainmaker™ to begin. The innovative Rainmaker™ ensures water is distributed evenly over coffee grounds for optimal flavour extraction.

When you’re ready to complete the brewing process, 12-24 hours later, slide the glass carafe underneath the stand and press the Brew-Release Switch to begin collecting your concentrate. Draining can take up to 20 minutes, but if you can’t wait to sample your coffee simply remove the carafe or press the Brew-Release Switch to stop and press once again when you’re ready to complete the process.

The concentrate will collect straight into the carafe, which features easy to read measurement markings and comes with its own stopper to keep coffee fresher for longer. All five pieces nest for storage and come apart for easy cleaning.

Paul Meikle-Janney, managing director at Coffee Community, the UK’s most established barista training company says: “For anyone looking to make cold brew at home, OXO’s new coffee maker is an easy method that anyone can follow. The process is simple and straight-forward, delivering great results.

“OXO’s coffee maker is a well constructed, robustly built piece of kit. The ultra fine mesh filter and rainmaker stand out to me the most. You need a filter that allows water to flow through the grounds effectively to get the best flavor extraction – it’s the most important element when it comes to making cold brew.”

How to choose your beans for cold brew

Choose Arabica beans and a light to medium roast. Clean tasting and lighter in body, Arabica offers a myriad of fruity and floral flavours, while light to medium roasts highlight the sweet notes rather than intense and bitter flavours.

Looking for some recipe inspiration?

Irish Coffee

Ingredients:
25ml Irish whiskey
80ml of coffee concentrate diluted with a further 160ml of hot water
1 tsp of brown sugar
Double cream to top

Method:
In a large stemmed glass make up your hot coffee and dissolve in the sugar and stir in the whiskey
Give your cream a few vigorous shakes in a cocktail shaker (this will help get some air into the cream and makes floating the cream on top of your coffee fool proof)
Gently top the coffee with the cold cream

Summer floral quencher

A refreshing summer drink. Choose a coffee with floral aroma, such as a Yirgacheffe from Ethiopia to complement the rose flavours.

Ingredients:

Condensed cold brew diluted in cold water (1 to 3 ratio)
Rose lemonade

Method:
Simply mix the two in equal measures into a glass with ice

Espresso Martini
Ingredients:
60ml condensed cold brew
Shot of vodka
Shot of Kahlua

Method:

Shaken over ice and strained into a martini glass

Price: £45
Available from Lakeland, John Lewis and leading cookshops nationwide from August 2015

Designed to make everyday living that little bit easier, the award winning OXO Good Grips range offers over 300 stylish, yet practical tools for the home including kitchenware, organisational tools, bathroom and cleaning products. The company also offers an exciting design-led collection of award winning baby equipment including essential feeding and weaning tools in three bright colours, handy cleaning tools and a super stylish, ultra functional highchair.

The OXO range is widely available from a selection of national retailers. For stockist details visit www.oxouk.com or call 0114 242 7295.

-ENDS-

For further information, recipes, samples or product images please contact:
Sarah or Francesca at The Lenny Agency on 01484 767 545 or email sarah@thelennyagency.co.uk / francesca@thelennyagency.co.uk

This press release was distributed by ResponseSource Press Release Wire on behalf of The Lenny Agency in the following categories: Leisure & Hobbies, Women's Interest & Beauty, Food & Drink, for more information visit http://pressreleasewire.responsesource.com/about.