Skip navigation
Social media, simplified

British Airways has selected software platform Miappi to power the digital screens at its Explore and Discover event taking place at Heathrow on the 6th and 7th of June, 2015.

Miappi will be delivering beautiful social media ‘walls’ to large digital displays at the airline’s annual open day event. Using their innovative online platform, Miappi will be bringing in both BA’s own social feeds as well as user-generated content from attendees using the hashtags #ExploreBA and #DiscoverBA.

20,000 people are expected to be in attendance over the course of the weekend and Miappi are excited to be involved at such a large event.

“We’re very excited to be working with British Airways this summer. They’re a fantastic global brand and the Explore and Discover event represents a great opportunity for Miappi to showcase our platform to BA, its most prestigious customers and its staff.” said Toby Britton, Miappi co-founder.


Miappi is a totally responsive platform that amplifies a brand’s social content via a super simple dashboard onto web pages, apps & event screens. The end result is a beautiful, unified and more engaging view of your social media story. Your reach is increased, your social media voice is amplified.

Miappi was founded in January 2013 with the vision of becoming the go-to social amplification platform for the world's most visual, loved and ambitious brands.

Collectively, the founding Miappi triumvirate of Toby Britton, Lee Buchanan and Andrew Foyle has over 35 years experience in design, technology and growing businesses.


Toby Britton, Co-Founder of Miappi

Mob: 07775565371


This press release was distributed by ResponseSource Press Release Wire on behalf of Miappi Ltd. in the following categories: Business & Finance, Travel, Media & Marketing, for more information visit