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Simon de Cintra in Rock and a Hard Place

our message will resonate with people in the fintech industry as the immense growth and change creates tension within the workforce

Expert coach and corporate trainer Simon de Cintra addresses issue

According to a recent UK Trade & Investment report, the UK and Ireland is now the fastest-growing region globally for fintech investment. Deal volumes have grown at 74% a year since 2008, compared with 27% globally and only 13% in Silicon Valley.

Like any businesses which develop high-end software, fintech companies rely on their sales teams to be highly motivated and skilled.

Personal presentation experts Simon de Cintra and Jonathan Guy Lewis of CorporACTLive understand the challenging nature of the rapidly changing fintech sector and have identified it as one of the areas that can benefit most from personal impact training.

One thing that academics, psychologists and business leaders all agree on is that developing people using training is a positive business decision. It motivates people, keeps the best talent on board, aligns the workforce to company goals and feeds the supply of future leaders.

Appropriate training is an effective answer to key business concerns: problems that encroach on time, revenue and productivity such as poor communication skills, lack of direction or feedback from leaders and resistance to change.

Expert coach and former American Express executive Simon de Cintra believes that CorporACTLive’s radical new approach will suit the fintech industry well.

“We’re confident that our message will resonate with people in the fintech industry as the immense growth and change creates tension within the workforce.

“Unlike any other corporate training business, we base our activity on the same premise as observational comedy, meaning that people reach acceptance and openness quickest and most comfortably at a distance, in private, with an open mind and without judgement.

“We offer performance-style learning events with world-class actors. Our events are short, thought-provoking live shows that use humour and empathy to open people’s minds in a controlled environment.

“By entertaining our audience we engage them and are less likely to encounter resistance, which training events sometimes fall prey to.”

Simon de Cintra continued, “Our approach relies on traditional performance, which allows our audience to descend into a state of acceptance and become self-aware within the privacy of their own minds, so to speak.

“The aim is a shift in the collective consciousness of a group, and small but high-impact changes in behaviour being implemented ‘in public’ as a result. Our style is purposefully disruptive.”

Because there is less need to introduce the course at the beginning given that unexpected content is essential, CorporActLive runs training events that rarely last for longer than a couple of hours.

The company offers live ‘performance style’ learning events which work well for a fintech industry audience, including:

Rock and a Hard Place, written by Christoph & Ana-Marie Bamberger, helps people to come to terms with change, and would be ideally suited to a business which has recently undergone a merger or those undergoing restructuring.

My First Trainers, written by Simon de Cintra, improves personal impact and communication skills throughout an organisation.

CorporACTLive also offers other workshops, simulation exercises and movies, plus one-to-one coaching.

Running from 2PM to 4PM on Thursday October 1 2015, CorporACTLive is inviting Learning & Development professionals and colleagues to attend a taster session of their live shows ‘Rock and a Hard Place’ and ‘My First Trainers’ at So & So Arts Club, 6 St Frederick’s Place, London EC2R 8JQ.

In the informal events, Simon de Cintra plus actor, writer, director and business partner Jonathan Guy Lewis and others will introduce the training events and explain how they work. There will be plenty of opportunities for informal interaction and discussion.

For tickets and further information, please contact George Murdoch at or 07834 643 977.

Useful links:


Journalists are welcome to attend the taster session.

Media information provided by Famous Publicity. For more information, please contact:

George Murdoch at or 07834 643 977.
Tina Fotherby at or 07703 409 622.


CorporACTLive is a new development from the team at Act Naturally.

It works with clients in a wide range of industry sectors, including retail, public sector, financial institutions, multi-media and broadcasting.

The company’s methodology and approach draws on the combined skills of our facilitators and coaches in acting and directing, public speaking and corporate senior management.

This combination of genuine corporate management and creative performing arts experience enables CorporACTLive to offer a ‘complete piece of mind’ training & development curriculum.

The founders, Simon de Cintra and Jonathan Guy Lewis both work professionally as actors & directors, as well as regular associate tutors of the iOpener Institute on the MBA Skills programmes at the London Business School and at CASS.

This press release was distributed by ResponseSource Press Release Wire on behalf of CorporActLive in the following categories: Men's Interest, Entertainment & Arts, Women's Interest & Beauty, Business & Finance, Education & Human Resources, Computing & Telecoms, for more information visit