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The company behind leading natural beauty websites LoveLula.com, ManOrganic.com and the Balm Balm 100% Organic Skincare brand has launched a crowdfunding campaign. Amarya Ltd. is raising £300,000 on Crowdcube.com to expand its fast growing natural and organic beauty business.

The LoveLula.com website stocks over 200 brands with more than 4,000 different beauty products from around the globe. The company has won more than 10 industry awards including Natural Health Magazine’s Best Online Retailer three times. Gross annual turnover for the website has grown by 2,500% in just six years, from £37,000 to close to £1 Million thanks to its customer database of over 95,000 subscribers and more than 25,000 Facebook followers.

The company was co-founded by Sonia White, who is the CEO, and her brother Stephan Bisse, who spent 7 years at Goldman Sachs in London and who is the non-executive Chairperson and financial advisor to the business. Premises are a warehouse in Middlewich, Cheshire from where the fulfilment takes place.

In 2014, Amarya introduced an online market place for up-and-coming brands to sell on a consignment basis with fulfilment by Amarya. From a standing start, the LoveLula Boutique already accounts for almost a quarter of turnover. LoveLula also offers the UK’s biggest organic monthly Beauty Box subscription and recently launched ManOrganic.com, the first dedicated natural organic grooming site targeted at men in the UK.

Approximately 40% of the Crowdcube funds will be spent on marketing, 30% on new staff, 20% on new premises and the remainder on new product development. Investors will receive the following rewards:

1. Invest £100: Get 10% off all purchases from LoveLula.com, BalmBalm.com or ManOrganic.com for 12 months.
2. Invest £500: Get 10% off all purchases from LoveLula.com, BalmBalm.com or ManOrganic.com for 12 months as well as a £25 LoveLula Gift Voucher.
3. Invest £1,000: Get 15% off all purchases from LoveLula.com, BalmBalm.com or ManOrganic.com for 12 months as well as a £50 LoveLula Gift Voucher.
4. Invest £5,000: Get 15% off all purchases from LoveLula.com, BalmBalm.com or ManOrganic.com for 12 months as well as a £100 LoveLula Gift Voucher and a 3 Months subscription to the LoveLula Beauty Box.
5. Invest £10,000: Get 15% off all purchases from LoveLula.com, BalmBalm.com or ManOrganic.com for 12 months as well as a £250 LoveLula Gift Voucher and a 12 Months subscription to the LoveLula Beauty Box.

The Amarya crowdfunding campaign is set to close at the end of October and at the time of writing had £72,000 pledged from 29 investors.

ENDS

Link to Amarya's Crowfunding Pitch: https://www.crowdcube.com/investment/amarya-20513
For further information: Sonia White|Email: sonia@amarya.co.uk|Tel: 01606 836606

This press release was distributed by ResponseSource Press Release Wire on behalf of Amarya Ltd - LoveLula in the following categories: Women's Interest & Beauty, Personal Finance, Business & Finance, for more information visit http://pressreleasewire.responsesource.com/about.