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it’s their first serious life-hack.

Jelly-Go has launched in the UK and is now available via our website and on Amazon.

Even with over a 100 years of jelly (gelatine) dessert consumption and 2+ billion servings annually in both the UK and the US, there has been zero significant innovation in the actual consumer experience. Which is surprising - jelly is wobbly, hard to handle with a spoon and not the easiest for even an adult to eat without spilling. Jelly-Go changes all of this. Watch the 40 second video to quickly see how and why. In a nutshell:

Jelly-Go is spill-resistant. This offers a compelling utility for mothers of younger children, and even for older people finding it increasingly difficult to use ordinary utensils.

Jelly-Go empowers young children. They love the complete control they have over each bite-size. Now they can eat at their own pace without annoying their mom who is hovering over them with the next spoonful...

Jelly-Go is fun. Children simply “twist to dispense” and their eyes light up around the direct cause and effect. For them, Jelly-Go is more than just a no-spill cup or a toy, it’s their first serious life-hack. Twisting-in the double-threaded plunger also helps develop a young child's fine motor skills. Three- and four-year olds learn to use Jelly-Go easily with initial supervision.

Jelly-Go saves time. Once their children are twisting in naturally, moms are freed up to do whatever is next, or simply to relax and catch up with the kids without worrying about a spill.

Jelly-Go might even make jelly taste better. The "set" jelly is broken up as it comes through the mouthpiece channel, which allows for a more fulfilling taste experience on the palate. A bit like slurping fine wine… All this is to say, if you like jelly already, then you should try it with Jelly-Go.

Jelly-Go is proudly Made in the UK using UK/EU certified food safe materials. It is dishwasher safe and BPA-free. It is currently available as a Combination Pack, with two colour combination options. These packs allow for maximum convenience around preparing a typical 3-4 ounce jelly-concentrate sachet; for example having two servings available for the day and two saved up and ready to go for the next time. It is also available as a Single Unit, with three alternative colour options.

Jelly-Go is patented, designed and manufactured in the UK by Its-Twisted Ltd. The company was established in June 2014 by Ranjeev Jethwani, Founder and Director. Ranjeev is an Investment Banker who had an idea a few years ago and couldn't let it go. He can be reached via e-mail at rjethwani@msn.com or directly at +44 7979 703 244.

This press release was distributed by ResponseSource Press Release Wire on behalf of Its-Twisted in the following categories: Children & Teenagers, Men's Interest, Health, Leisure & Hobbies, Home & Garden, Women's Interest & Beauty, Consumer Technology, Food & Drink, Business & Finance, Retail & Fashion, for more information visit http://pressreleasewire.responsesource.com/about.