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LONDON, 5TH OCTOBER 2016: Runners Need, the running specialists with 34 UK stores are launching a nationwide trainer recycling initiative ‘#recyclemyrun’ to encourage runners to donate an old pair of trainers in exchange for money off a new pair. Donated trainers will be recycled or sent onto countries with a real need for affordable footwear. The campaign aims to provide runners buying a new pair of trainers with an extra do good, feel good factor.

The #recyclemyrun campaign launches on October 9th 2016 which coincides with the retailer’s sponsorship of the Royal Parks Half Marathon in Hyde Park which takes place on the same day. Runners who donate a pair of trainers at any of Runners Need’s stores will be rewarded with a £20 voucher to be used against a new pair of trainers from Runners Need. The campaign will run for one month but the service will remain in store as a facility that Runners Need provides to the general public, allowing them to give their old...

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