Following a competitive pitch, Brandnation has been appointed by MandM, the online retailer specialising in discounted premium fashion, sports and outdoor brands, to activate an integrated consumer PR and digital PR programme.
MandM merges style with affordability, offering a wide selection of leading fashion, sports and outdoor brands at unbeatable prices while catering to the whole family. With discounts of up to 65% less than RRP, MandM presents a diverse range of the biggest brands from wardrobe staples to performance-driven sportswear.
Brandnation’s brief includes raising awareness of the brand, its proposition and community initiatives through consumer and digital PR. Brandnation will also plan and execute a series of events, including one to create a buzz around MandM’s new office takeover of Hereford...
