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Brand new software package allows companies to identify exactly where leads, sales & phone calls come from?

An online marketing agency has announced the launch of a revolutionary new software package. Ruler Analytics enables businesses to track exactly where online leads, sales and phone calls are being generated and from and which companies have looked at their website.

Developed specifically with marketing in mind, Ruler enables businesses to see the exact source from which an online sale, lead or phone call has been generated. Not only does this give insightful information as to how consumers are coming to make purchases through a website, it also allows for the optimisation of strategy based on how well each marketing channel is performing.

The state-of-the-art analytics platform give businesses cold, hard data in terms of how much return is actually being generated based on the amount of money invested in different marketing...

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