Leading brand promotions agency supporting one of the UK’s biggest promotions.
The NDL Group is proud to be supporting one of the UK’s biggest annual promotions: the MONOPOLY Prize Choice game at McDonald’s.
To celebrate the 11th anniversary of the McDonald’s and Hasbro partnership, this year Monopoly Prize Choice players have the chance to win over 55 million prizes, the largest pool of prizes McDonald’s has ever offered. This year’s concept comes from The Marketing Store, after their consumer research showed McDonald’s customers cherish life experiences over material possessions. The prize pool has therefore been refreshed with this in mind, offering a choice of specially selected prizes to ensure winners have an unforgettable experience.
The prize pool includes once in a lifetime trips to New...