Monday 26th June 2017, London UK: Workbooks Online Limited, the UK-based leading CRM vendor, today announces the launch of Workbooks GatorMail, the latest product to be released as part of its Marketing Automation suite aimed at the mid-market.
Levelling the playing field
Workbooks GatorMail is an advanced email marketing tool, which allows users to easily and efficiently segment and target their audience with highly relevant and personalised email messages. Workbooks is licensing the solution from Marketing Automation provider CommuniGator and integrating it into its CRM solution.
Workbooks customers will now be able to easily create mailing lists in their CRM platform, segment their target audience and run A/B testing, create compelling email content using a rich library of HTML and...