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A So Elixir woman is multi-faceted and unique. She embraces the unexpected, constantly reinventing herself. She loves power, freedom and energy. She plays like a man, but with the weapons of her femininity. She embodies boldness, modernity and the glamour of genuine conquests.

Fascinated by this diversity, Yves Rocher’s master perfumers decided to dedicate So Elixir to these women, with a new fragrance; So Elixir Purple, which is both complex and illusive. Created by Marie Salamange, especially for Yves Rocher, So Elixir Purple relies tempting fragrance notes to present a combination that is classified as a “woody floral” one.

At the heart of this fragrance, a flower unlike...

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