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BlueKite technology becomes a key element of BT Cellnet's GPRS
service.Wireless browsing speeds increased by up to five times.

LONDON - December 12, 2000 -- (BlueKite), a leading wireless
Internet software provider, has been chosen by BT Cellnet as preferred
supplier to optimise the transmission of web-based data over wireless.
This formalises a relationship that has included months of joint testing,
development and trials. It also means that BlueKite technology will now
be a core part of GPRS (General Packet Radio Service) services offered by
BT Cellnet.

By incorporating BlueKite's Data Reduxion technology into its services,
BT Cellnet will offer simpler, more advanced data applications for its
customers. The technology enables wireless Internet and intranet speeds
to be increased by an average of five times when compared with browsing
not enabled by BlueKite's platform. It also reduces data transmitted by a
factor of eight, thereby greatly improving bandwidth efficiency for both
BT Cellnet and its customers. This means that customers will benefit from
fast, seamless and convenient wireless web access at speeds equivalent to
or better than fixed line connections.

Initially BT Cellnet's corporate customers are being offered BlueKite in
the PocketNet Office portfolio of products and services, based on GPRS. To
prepare for widespread consumer mobile web browsing services, BT Cellnet
is also exploring possibilities for using BlueKite in other market

BT Cellnet has already identified the potential benefits that BlueKite
optimisation can deliver to large organisations. These include cost
reductions due to reduced data volumes and increased customer satisfaction
due to speed advancements.

In June 2000, BT Cellnet was the first mobile operator to roll out GPRS
across the UK, and the operator is seen as the leader in terms of
innovation and new service delivery.

Stuart Newstead, BT Cellnet's General Manager of Wireless Data, said:
"BlueKite will allow our business customers to experience web browsing
over GPRS in the same way they connect to their PC at their desk. The team
at BlueKite supports our need to develop wireless business services, and
this relationship will hopefully be extended to other markets."

Jan Wiejak, BlueKite's Managing Director for Europe, said: "We are
delighted to be a supplier and to be associated with BT Cellnet,
especially at a stage in the market place when Mobile Internet is becoming
a reality for corporate users." Mr. Wiejak continued: "As strategic
partners, BT Cellnet and BlueKite are demonstrating a commitment to work
together to deliver superior GPRS and Mobile Internet solutions in a
number of market sectors and countries. Furthermore, this venture will
contribute to overall market growth by rapidly delivering easy-to-use,
web-based applications to end-users. It is great news for us and for the

For BT Cellnet, please contact:

BT Cellnet Press Office

01753 565455

Josh Van Raalte

Le Fevre Communications

020 7563 6400


Established in 1997, BlueKite is a leading Internet software company
providing a platform that enables the efficient delivery of rich content
to mobile computing devices. BlueKite's solution enhances wireless web
browsing speeds by an average of 5x and bandwidth efficiency on
packet-based networks by an average of 8x. Service offerings enabled by
BlueKite reduce service costs and deliver performance equivalent to or
better than 56 kbps fixed-line connections. Service providers such as BT
Cellnet, Connect Austria, Sprint PCS, Swisscom Mobile, and Telecel have
built mobile Internet services upon BlueKite's technology.

Headquartered in San Francisco, BlueKite has an engineering and design
centre in southern California and European operations in the UK, France,
Denmark, and the Netherlands. For more information, please visit or call +1 415 369-3700 in the U.S. or +44 207 9079790 in

BlueKite is a trademark of, Inc. All other company and
product names are used for identification purposes only and may be
trademarks of their respective owners.

About BT Cellnet

· BT Cellnet is the Mobile Internet market leader

· Today BT Cellnet has over 9 million customers using its voice services

· November 1999: BT Cellnet and Barclaycard completed the UK's first
internet purchase via a WAP mobile phone running on the BT Cellnet network

· January 2000: BT Cellnet and Genie launched the UK's first fully
operational commercially available WAP services in January 2000

· January 2000: BT Cellnet announced the Infotouch and Mmail data services

- the first Mobile Internet services available to all digital customers
based on existing Text messaging - over 150 million Text messages were
sent over the BT Cellnet network in September 2000

· January 2000: BT Cellnet announced the start of a 500-person trial of
its GPRS (General Packet Radio Services) network, which will eventually
deliver information to mobile phones at speeds 3-5 times faster than today

· March 2000: BT Cellnet announces the full commercial launch of the UK's
first WAP Pay and Go phone on April 3

· June 2000: BT Cellnet became the first UK mobile network to launch a
commercial GPRS service

· July 2000: BT Cellnet announces almost 200k WAP sales - making WAP the
fastest growing mobile technology of all time

· October 2000: BT Cellnet announces 500k WAP sales

· November 2000: BT leads the UK mobile market, with unbeaten
international coverage in 121 countries over 273 networks around the

· BT Cellnet is a wholly owned subsidiary of BT plc.


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