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87% identified a significant/moderate increase in electronic customer interaction in past 3 years

J.D. Edwards, a leading provider of agile, collaborative solutions for the Internet economy, today launched the results from independent research finding 80% of European directors cite electronic collaboration with customers and suppliers as a key determinant of company success.

This is the second phase of pan-European research conducted by TBC Research, working on behalf of J.D. Edwards. 150 finance, purchasing, logistics and operations directors were questioned from across the UK, Spain, Germany, Italy and France, all of whom were asked to comment on the following statement:

"Over the next three years the ability to collaborate electronically with our customers and suppliers will be a key determinant of our company's success."

Eight out of ten respondents either strongly agreed or agreed with the statement and just 3% disagreed. Of the five countries that were questioned, Spain came out top with the most number of company directors strongly supporting collaborative commerce, closely followed by the UK. However, Germany showed the weakest conformity.

The European directors were also asked to comment on their current pattern of customer interaction using electronic technology. 87% recorded a significant or moderate increase in electronic communication with customers and just 13% of those questioned said communication had remained the same when asked the following:

"Over the past three years would you say that your company's electronic interaction with customers has: significantly increased, moderately increased, or stayed about the same?"

Again Spain has been dominant in embracing electronic customer interaction, followed by France and the UK, however Italy has been the slowest to respond the new e-commerce era.

A strong pattern emerged across the departmental research and in all countries purchasing directors have been slowest at adopting Internet and email collaboration with external suppliers and customers. However, on both occasions the finance department shone through with the greatest foresight to the benefits of collaborating externally using electronic media.

Jyoti Banerjee, chief executive of TBC Research commented, "The research points to overwhelming momentum for the view that European companies are expecting future relationships with suppliers and customers to be electronic. Transforming themselves to take part in such B2B e-commerce is going to be a huge, but necessary, challenge given the pivotal role such electronic relationships will play in the competitive strategies of European firms.

"It is interesting to note that British and Spanish companies have less reservations about electronic relationships than German or French companies, possibly reflecting the strength of existing non-electronic relationships between suppliers and customers in the latter markets.

Trevor Salomon, marketing director, J.D. Edwards said, "These results confirm our belief that electronic collaboration between organisations and their customers is the key to market success. A number of our customers are leaders in their own markets through a well developed technology strategy and strong collaboration with their suppliers and customer. For example Arcadia Group and Hyundai are both users of our OneWorld software and can interact with customers and suppliers in real-time improving service levels and organisational efficiency."

About J.D. Edwards

J.D. Edwards is a leading provider of agile, collaborative solutions for the Internet economy. The Company's open solutions give organisations the freedom to choose how they assemble their internal applications and how they collaborate with partners and customers across the supply chain to increase competitive advantage.

Founded in 1977, J.D. Edwards is headquartered in Denver. Additional information can be obtained by contacting the Company via the Internet at

or at 0118 9091808.

J.D. Edwards is a registered trademark of J.D. Edwards & Company. The names of all other products and services of J.D. Edwards used herein are trademarks or registered trademarks of J.D. Edwards World Source Company.

About TBC Research

TBC Research, based in Richmond, Surrey, is dedicated to helping business professionals make informed technology decisions, through a focused programme of research reports, magazines and events. The company's products and services are based on a comprehensive, research-based understanding of the business software market, and the needs of business IT users in medium-sized and corporate organisations, built over the past six years.
For more information on TBC Research, please visit


Trevor Salomon


0118 9091808

Cally Finch/Vicki Entwistle

The Weber Group Europe

020 7240 6189

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