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Avnet Computer Marketing (CM), an operating group of global electronic
components and computer products distributor Avnet, Inc. (NYSE:AVT), today
announced the appointment of George Smith as president, Avnet Computer
Marketing, Europe.

An Avnet veteran of over 22 years, Mr. Smith has held several executive
management positions within the company, most recently as president of
Avnet Electronics Marketing (EM), Europe, the Middle East and Africa
(EMEA) for two-and-a-half years. Prior to his recent role within EM,
Smith led CM in its initial expansion efforts into Europe in 1997.

"George has a proven track record of leadership and success in the States
and abroad," said Andy Bryant, president, Avnet Computer Marketing,
Worldwide. "His extensive knowledge and understanding of our business,
with emphasis on customer and supplier partnering, will allow his impact
to be significant and immediate."

Since 1997, Avnet CM has continually expanded its two-tier distribution
presence throughout Europe, and today provides extensive value-added
support of the reseller community on a pan-European basis. Current
operations are located in Austria, Czech Republic, France, Germany,
Hungary, Italy, Poland, Switzerland and the United Kingdom. Key supplier
partnerships include IBM, Compaq, Unisys and SUN Microsystems, with
partnerships varying on a country-by-country basis.

"My immediate focus will be on continued operational excellence and
customer satisfaction," said Smith. "Avnet CM has developed an excellent
model designed specifically to support the growing needs of the European
reseller community, and I'm anxious to further extend this model
profitably on a pan-European basis."

Mr. Smith replaces Ken Moss who has elected to pursue opportunities
outside of Avnet.


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ABOUT AVNET COMPUTER MARKETING

Headquartered in Tempe, Ariz., Avnet Computer Marketing is a $2.7 billion
operating group of Phoenix, Ariz.-based Avnet, Inc. (NYSE:AVT). Avnet
Computer Marketing, Europe, is part of a worldwide business focused on the
value-added distribution of enterprise computing systems, software,
storage and services, marketing exclusively to the reseller channel.
Avnet, Inc. is a global distributor of electronic components and computer
products and services from leading manufacturers and is a Fortune 500
company with annual sales exceeding $10 billion. For more information
about Avnet Computer Marketing, please visit its Web site at:
www.avnet.com

CONTACT: Sean Fanning
Vice President of Communications, Worldwide
Avnet Computer Marketing
Phone: (480) 794-5503
Email: Sean.Fanning@avnet.com

or
Patrick McAvoy
Brodeur Worldwide
Telephone: (602) 954-0044
Email: pmcavoy@brodeur.com

In Europe, Contact:
Petra Mayer, Brodeur Kohtes & Klewes
+49 89 5904 2330
pmayer@de.brodeur.com

This press release was distributed by ResponseSource Press Release Wire on behalf of Pleon in the following categories: Consumer Technology, Personal Finance, Business & Finance, Computing & Telecoms, for more information visit https://pressreleasewire.responsesource.com/about.