MGI PhotoSuite Mobile Edition targets emerging handheld computer market with photo and video features
11 January 2001: MGI Software, a leader in visual media software products and infrastructure, today revealed that it will launch MGI PhotoSuite Mobile Edition - a new product that extends MGI’s market-leading imaging technology to the rapidly expanding Palm OS-based handheld market - in February 2001. MGI PhotoSuite Mobile Edition allows users to store, view and share photo and video files on both colour and greyscale Palm OS handhelds, and comes complete with a robust Windows desktop application for editing and fixing photos, as well as optimising media files prior to transfer. MGI PhotoSuite Mobile Edition will be available in the UK at the end of next month.
Stephen Mold, MGI’s European managing director, said, "MGI has successfully demonstrated that its imaging technology, which has made PhotoSuite for Windows the most popular PC photo brand, is capable of application on a variety of alternative platforms - firstly on the Internet with iPhotoSuite, and now the Palm OS platform. Handheld devices built around the Palm OS provide new opportunities for MGI to grow its status as a worldwide imaging leader, while adding new revenue potential."
According to industry research, handheld computing devices are part of the next stage in the evolution of computing platforms, with Palm OS-based handhelds accounting for about 70% of the market. For example, Palm Inc. shipped 2.1 million units in its second quarter ending 30 November 2000, an increase in unit shipments of 45% from approximately 1.5 million units shipped in the prior quarter, bringing its installed base to approximately 10.9 million units to date. Furthermore, Palm unit shipments are predicted to grow to as much as 35 million devices by 2003 (Source: Wit SoundView Corp. research on Palm November 17, 2000). MGI PhotoSuite Mobile Edition may be run on any Palm OS handheld, including the Palm family of handhelds, Handspring Visors and Sony Cliè range.
MGI PhotoSuite Mobile Edition comprises two elements: PhotoSuite Mobile Organizer, which is the desktop application, and PhotoSuite Mobile Album, which resides on the Palm OS handheld. The PhotoSuite Mobile Album allows users to store, view (including pan and zoom) and share media on their handheld device, create slide shows with timed or manual playback, and play back video at a full 30 fps (frames per second). The software also supports the 'beaming' of photos and videos to other handhelds, while retaining all the essential colour and image information even when 'beamed' between greyscale and colour screen units.
The desktop software allows users to acquire media files from a variety of sources, edit and enhance photos, as well as optimise pictures and videos prior to transferring them to the handheld device. It also supports and converts popular media file formats including .JPG, .PNG, .TIF, .BMP, .GIF, .AVI, .WMV and .MOV. The software is certified as a Palm Powered Compatible Solution, passing rigorous testing for usability and quality.
Kristy Holch, principal analyst at InfoTrends Research Group, Inc., said, "Handheld wireless devices are evolving into ideal portable photo platforms, with an ability to capture images, send or receive snapshots and videos, store albums, and display business presentations. These applications are already in use today around the world, and they will become more widespread as the technology matures and awareness grows. MGI is targeting the needs of a growing base of users."
Notes to Editors:
For further information, box and screen shots, products for review or competitions, please contact: Jenny Hodge, communications manager, MGI Software, tel: 01908 278106 / 07775 897360, email: email@example.com
UK pricing for PhotoSuite Mobile Edition is still to be confirmed.
MGI contact information for publication:
Web site: http://www.mgisoft.com
Tel: 0800 973830
MGI is a leading provider of visual media software products and infrastructure that maximise the use of digital visual content by businesses and individuals. We do this by providing software and services that uniquely enhance every step of the visual media communications cycle, including capturing, creating, streaming, viewing, storing, sharing and publishing. Using our software, businesses and individuals create rich visual content to deliver optimal Internet experiences that communicate, drive user enjoyment and customer frequency, duration, transactions and satisfaction. With headquarters in Richmond Hill, Ontario, MGI employs over 300 people with offices in North America, Europe, and Asia Pacific. MGI Software is publicly traded on The Toronto Stock Exchange under the symbol ‘MGI’. In the UK, MGI is a member of the British Photographic and Imaging Association (BPIA), the Photo Marketing Association International (PMA) and The European Leisure Software Publishers Asso!
© MGI Software Corp., 2000. MGI, PhotoSuite and iPhotoSuite are trademarks or registered trademarks of MGI Software Corp. All other company and/or product names are trademarks and/or registered trademarks of their respective manufacturers.
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