Key strategy is to rapidly establish a pan-European reseller channel
January 31, 2001 - Pervasic, the London-based wireless ASP, appoints
Regional Managers to spearhead the pan-European rollout of the
leading wireless ASP (W.ASP) service. Following the launch of its UK
service in October 2000, Pervasic recently opened W.ASP
(POPs) in Frankfurt, Paris, Amsterdam, Brussels and Stockholm, as
part of an
ambitious programme to rapidly extend its W.ASP service footprint to
major European markets.
* Thomas Garmhausen has been appointed Regional
* Jérôme Mauduit has joined the company as Regional
* John O'Grady has accepted the position of Regional
for Southern Europe
* Hans de Lange takes on the role of Regional Manager
* Peter van Leeuwen is the new Regional Manager for
Pervasic's Regional Managers all have extensive operational and
experience of the IT sector encompassing Europe, the Middle East,
the Americas, for hardware, software and communications vendors with
particular focus on the reseller channel.
Unlike many wireless ASPs, Pervasic owns the software and hardware
technology on which its W.ASP platform is based, and offers its
other independent software vendors (ISVs), value-added resellers
systems integrators (SIs) and application service providers (ASPs)
within their own vertical, horizontal and geographic markets.
the Pervasic brand name can, if preferred, be invisible to
allowing Pervasic partners to rapidly bring to market privately
W.ASP services that operate transparently over the Pervasic network.
With its low-cost, low-risk entry point, the Pervasic W.ASP service
wireless mobile data solutions to small and medium-sized enterprises
of which, according to JP Morgan, there are an estimated 170,000
Europe. A key Pervasic strategy is to rapidly establish a
reseller channel for its W.ASP service to exploit this massive
marketplace. The new appointments will help the company accomplish
According to Pervasic CEO, Mark Potts "The burgeoning wireless
marketplace represents a huge new opportunity for the reseller
potential for value-added partners is enormous and the wireless ASP
model offers an exciting new revenue opportunity with excellent
Pervasic Limited (www.pervasic.com) is a pan-European wireless
service provider (W.ASP) with a unique, cross platform, rapid
and scalable deployment platform for the burgeoning wireless mobile
marketplace. Pervasic's MobileOne wireless ASP platform was
the ground up as an optimal solution for wireless mobile
has been deployed in a diverse range of customer applications.
Pervasic's MobileOne Wireless ASP service enables business customers
rapidly develop and deploy mobile applications on smart handheld
such as palm-size and handheld PCs. Mobile clients are connected in
real-time using wireless cellular data networks and interface
with back-end enterprise applications and databases via secure VPN
private network) over the Internet. Offered on an ASP basis for a
monthly fee, the Pervasic service allows wireless mobile
applications to be
quickly developed and effectively deployed at much lower risk and
fraction of the cost of previous wireless solutions.
Pervasic was founded in 1999 and is headquartered in London. The
closed a first round of investment funding from European venture
sources in early 2000 and launched its W.ASP service in the UK in
2000. The company is currently rolling out similar services in other
European markets. Pervasic is privately held.
For further information please contact:
Sarah Auckland or Chris Wright at EVUS on +44 (0)20 7386 9242,
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