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Free admission to roundtable debate by marketing industry leaders at Technology For Marketing 2001.

London, January 2001 - Kevin Bishop, Director of Marketing for IBM UK, Jenny Mosely, Vice Chairman of FEDMA (Federation of European Direct Marketing), Allan Russell, Vice President of Strategy at SAS e-Intelligence and Ray Perry, Membership and Marketing Director of CIM (Chartered Institute of Marketing) will debate the latest key issues affecting marketers today.

What impact has technology really had on the marketing process? What are the latest technologies shaping and refining marketing campaigns? How will marketing-related technologies develop in the future? How can marketers optimise marketing channels and continue to develop mutually profitable relationships with clients?

Craig Smith, editor of the industry’s leading publication Marketing Magazine, will chair what promises to be a lively and topical debate. The panel will discuss the burning issues affecting marketing and customer-centric processes, before inviting delegates to ask questions and share opinions on the main issues of the day.

This keynote session will be held at the Technology For Marketing Exhibition and Conference on the 13th February, on the 3rd level of Olympia 2, London. All places in the audience are available completely FREE of charge, with the session starting promptly at 12:30. All seats are available on a first- come first- served basis only.

For more information regarding the keynote session or to place your question in advance please access the Technology For Marketing 2001 website at

or call 0870 7511 508

About CMP Europe Ltd

CMP Europe Ltd. has more than 20 years of experience in producing industry leading, business-to-business events and publications that reflect the rapidly changing and diverse market of IT. The Company remains at the forefront of the industry by continuously developing existing events and adding new products to its portfolio. CMP’s current successful events and publications in the UK include Computer Telephony Europe magazine and Networks telecom, Webcom, GIS and Call Centre Expo events.

CMP Europe Ltd is a leading provider of business to business marketing services and information to the hi-tech markets of IT, electronics and games. The expanding range of events, publications and on-line services benefit from CMP’s strong industry focus and, as part of CMP Media Inc, a unique global and regional reach. CMP Europe was formerly the IT, electronics and games interests of Miller Freeman UK. Further information about CMP Europe can be found at

CMP Media Inc. ( is part of United News and Media plc. Further information can be found at

For more information, please contact:

Nicola Cannie,

PR Executive,

Tel: 020 8987 7704,


Toni Cullen,

Senior PR Manager,

Tel: 020 8987 7617,


This press release was distributed by ResponseSource Press Release Wire on behalf of CMP Europe Events in the following categories: Consumer Technology, Personal Finance, Business & Finance, Computing & Telecoms, for more information visit