Y-buy in Britain - record number of new car buyers look abroad for bargains Wednesday 28 February 2001 PDF Print UK's car buyers can still save up to 20 per cent on their Y-registration purchase by turning to online importers The highest ever share of the UK's car buyers will look to the continent for their new Y-registration car on 1 March, according to figures from OneSwoop (www.oneswoop.com), the UK's leading online car retailer. With the EC's latest report showing that car prices in the UK are still the highest in Europe*, OneSwoop estimates that 10,000 new Y-registration cars will be sourced from continental dealers each month this year. David Sumner-Smith, publisher of Car Import Guide magazine, said, "Although manufacturers have suggested that the cost of UK cars has dropped significantly since last year, prices have only fallen by 1.7 per cent in real terms. This has exerted some downward pressure on requests for imports, but the ease of purchasing from abroad through parallel operators - where an intermediary organises the transaction - has actually increased consumer demand. With the introduction of trade-in and financing options, consumers are increasingly ready to buy their new car from parallel importers. More than 100,000 new cars have been unofficially imported during the last 12 months, out of a total of less than one million new sales to private motorists in the UK. Importing is no longer a fringe activity; it is becoming a major part of the car market." Those car buyers turning to online importers can enjoy savings of up to 20 per cent on some models. The What Car? Car of the Year winner, the Ford Mondeo 1.8i 16v LX, sells for £14,595 in Britain, compared with the import price of £12,166 through OneSwoop - a saving of £2,429 or 17 per cent. Consumers can also benefit from savings on high-specification cars, with the UK list price of a Volkswagen Golf 1.9 GT Tdi being £2,329 or 14 per cent higher at £16,645 than the cost of importing through OneSwoop at £14,316. Tom Buehlmann, marketing director OneSwoop, commented, "Fed up with empty promises on lower UK car prices, the consumer is turning away from traditional UK dealers for their Y-registration car. In addition, consumers are beginning to realise that online retailers, such as OneSwoop, are removing the hassle originally associated with importing a new car by taking care of the entire process from online order to door-step delivery. With huge savings on some models and growing awareness of this new found convenience, we believe consumers are now asking themselves 'Y-buy in Britain'." Buehlmann continued, "We advise consumers shop around to get the best deal for their new car, as prices still vary widely between local dealers and online retailers offering import deals. The much publicised 'price cuts' by manufacturers have failed to filter through to the forecourt. Manufacturers have cut the list price of some models, but closed their cash-back offers. This means that some manufacturers are selling their Y-registration models to UK customers at a similar price as before the so-called 'price cuts'." OneSwoop's extensive European dealer network means that the company can source cars from seven major countries across the EU, including Germany, Spain, Belgium, Holland, Ireland and Portugal as well as the UK. About OneSwoop: Launched in March 2000, OneSwoop is the leading pan-European online car retailer offering three easy ways to buy a car - OneSwoop Now, OneSwoop Custom and OneSwoop Select. The company specialises in a no haggle, no hassle service - delivering both custom and pre-configured cars directly to customers at up to 20 per cent off UK retail prices in as little as four weeks. OneSwoop is backed by a number of prestigious financial and strategic investors from Europe and the US, including BP, Credit Suisse and Atlas Venture. It numbers amongst its partners such respected organisations as Fortis Bank, Marks & Spencer, SGS and Transcars (STVA). About Car Import Guide: Car Import Guide magazine has been published every two months since September 1999 and is the only journal dedicated to the import market. It provides guidance to car buyers considering purchasing through all the alternative sales channels - including continental dealers, UK-based import agents, car supermarkets, automotive websites and companies importing vehicles from Japan. The magazine is sold through newsagents at a cost of £3.50. Review copies are available to journalists upon request to firstname.lastname@example.org The magazine website is http://www.car-import-guide.com Notes to the editor: *European Commission report, 'Car prices in the European Union: still no clear trend towards a substantial reduction of price differentials', Brussels, 19 February 2001. See Commission Online report: http://europa.eu.int/rapid/start/cgi/guesten.ksh?p_action.ge... For Further Information: Matt Ward/Lena Ahmed Brodeur Worldwide Tel: 01753 44 8875/8861 Email: email@example.com Email:firstname.lastname@example.org This press release was distributed by ResponseSource Press Release Wire on behalf of Pleon in the following categories: Consumer Technology, Personal Finance, Business & Finance, Computing & Telecoms, for more information visit https://pressreleasewire.responsesource.com/about.