Stefan Sjöström Joins Citrix as Vice President, Europe, Middle East and Africa Thursday 1 March 2001 PDF Print Citrix Systems, Inc. today announced the appointment of Stefan U.G. Sjöström as vice president, Europe, Middle East and Africa (EMEA). Sjöström, 46, brings over 20 years of high-technology sales, field marketing, business development, and services experience in EMEA to Citrix. Sjöström will be responsible for all EMEA product sales revenue. "With close to half our revenue coming from outside the United States, international sales operations are vitally important to Citrix' growth strategy," said John Burris, senior vice president of worldwide sales and services for Citrix. "I am excited about the opportunity to bring someone on board with Stefan's depth of experience in Europe and demonstrated leadership abilities as we work to build an even stronger global sales organisation." Sjöström joins Citrix from BSDi EMEA Ltd., where he served as managing director and vice president, focused on building a high-performance sales and services organisation. Sjöström also brings extensive consulting experience to Citrix, having served as managing partner and senior partner at CMHS Management Consulting and Total Recall (UK) Ltd., respectively. He also has executive experience at Santa Cruz Operation, Memorex Corporation and AB Carl Lamm. About Citrix Citrix Systems, Inc. is a global leader in application server software and services that offer "Digital IndependenceTM" - the ability to run any application on any device over any connection, wired, wireless and web. Citrix solutions enable organisations of all types, from major enterprises to emerging application service providers (ASPs), to reach more users, with more applications, in more locations - and achieve this with greater speed, reliability and cost-effectiveness. Citrix offerings, including MetaFrameTM application server software, NFuseTMapplication portal software, management products and Independent Computing Architecture (ICA®), a core application server technology, have been widely adopted by the corporate mainstream to achieve key business goals. The firm, which markets its solutions through value-added resellers, system integrators and OEM licensees, is headquartered in Fort Lauderdale, Fla. Citrix is traded on The Nasdaq Stock MarketSM under the symbol CTXS and is part of the Standard & Poor's 500 Index. For more information, please visit the Citrix web site at http://www.citrix.com For Citrix Investors This release contains forward-looking statements which are made pursuant to the safe harbor provisions of Section 21E of the Securities Exchange Act of 1934. The forward-looking statements in this release do not constitute guarantees of future performance. Investors are cautioned that statements in this press release which are not strictly historical statements, including, without limitation, statements regarding current or future financial performance, management's plans and objectives for future operations, product plans and performance, management's assessment of market factors, as well as statements regarding the strategy and plans of the company and its strategic partners, constitute forward-looking statements. Such forward-looking statements are subject to a number of risks and uncertainties that could cause actual results to differ materially from those anticipated by the forward-looking statements, including, without limitation, risks associated with the following: the success of the company's MetaFrame product line and the acceptance of the company's ICA protocol; the company's ability to develop and commercialise new products and services; the company's success in expanding into new geographic markets, the company's ability to expand its core business in large enterprise accounts, the company's ability to succeed in the transition to a paper/electronic licensing model; the size, timing and recognition of revenue from significant orders; increased competition, including potential competition from Microsoft and other companies; the results of the company's iBusiness and other new licensing programs; the rate of growth of the ASP market; and the company's ability to continue to develop and market products to meet the requirements of this market; the proportion of revenues derived from distributors, OEMs and other channels; changes in the company's pricing policies or those of its competitors, including Microsoft; the costs of developing, acquiring, or integrating new technologies or enhancements to existing products; the company's reliance upon its strategic relationships with Microsoft and other strategic partners; management of growth; the possibility of undetected software errors; dependence on proprietary technology; risks that the company's branding campaign will not enhance the company's business or results in the manner anticipated; risks associated with the company's hedging programs, as well as risks of downturns in economic conditions generally, and in the software industry specifically, and risks associated with competition and competitive pricing pressures and other risks detailed in the company's filings with the Securities and Exchange Commission. Citrix assumes no obligation to update any forward-looking information in this press release or with respect to the announcements described herein.Citrix®, ICA®, MetaFrameTM, NFuseTM and Digital IndependenceTM are registered trademarks or trademarks of Citrix Systems, Inc. in the U.S. and other countries. All other trademarks and registered trademarks are property of their respective owners. Victoria Bartolome AxiCom UK Direct: +44 (0)20 8600 4659 Email: firstname.lastname@example.org Cambridge House, Cambridge Grove, London W6 0LE T: +44 (0)20 8600 4600 F: +44 (0)20 8600 4620 This press release was distributed by ResponseSource Press Release Wire on behalf of AxiCom in the following categories: Consumer Technology, Personal Finance, Business & Finance, Computing & Telecoms, for more information visit https://pressreleasewire.responsesource.com/about.