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Net Services deal with German e-commerce software vendor hybris
makes way for intelligent web shops


London, 5 March 2001 - hybris, specialist provider of intelligent web
shopping solutions, for the business-to-business, or business-to-consumer
market, has expanded its UK presence in a deal with Manchester based
technology house, Net Services Group.

The hybris shop product will form the core of a one-stop e-commerce
solution
for SMEs that also covers web hosting and site design.

According to Net Services, many web shops are simply online catalogues
with
no customer interaction. hybris shop, on the other hand enables
sophisticated methods of trading such as one-to-one marketing where
customers are offered specific incentives to purchase based on past buying
habits.

Jamie Moore, Net Services e-business consultant, "hybris shop software
offers customers an extremely high level of customisation which is simple
to
maintain, therefore keeping costs to a minimum. It is exceptionally
intelligent and has marketing information which even allows cross or
up-selling as standard.

"hybris is a recognised brand name which delivers great quality and
flexible
e-commerce software. The addition of the hybris shop e-commerce software
will really enhance Net Services portfolio in the e-commerce space and we
are proud to be the preferred UK hosting partner."

Eberhardt Weber, chief marketing officer of hybris said, "The agreement
with
Net Services gives additional choice in the market place, with the
benefits
of value-added services to the customer. This partnership also allows
hybris
to extend its market share throughout the UK."

About hybris:
hybris develops standard software enabling professional Internet
applications for sales to end customers (B2C), for business-to-business
transactions (B2B) and for application service providing business models.
hybris shop, the out-of-the-box software for small and medium-sized
enterprises, is supplemented by hybris jakarta, the component-based
software
for sophisticated sell-side e-commerce solutions. hybris jakarta stands
for
fast time-to-market, unlimited flexibility, seamless integration and
future-proof investments thanks to an open architecture based on
state-of-the-art J2EE and XML technology.

The hybris Group consists of hybris Holding AG in Switzerland, hybris GmbH
in Munich, which is responsible for sales, marketing and software core
development, hybris UK Ltd. in London, hybris Ltd. in Houston (Texas, USA)
and offices in Dresden, Vienna and Zurich. The hybris Group currently
employs around 80 people. Distribution is handled by hybris cooperation
partners worldwide.

PR Contact

The Edge Partnership

Michèle Collier

Phone 01625 511966

Fax 01625 511967

E-mail: michele@edge-pr.co.uk


hybris UK Ltd

411 Coppergate House

16 Brune Street

London, E1 7NJ

Phone 0207 721 7861
Fax 0207 721 7709

Mobile 07880 624537
http://www.hybris.co.uk


info@hybris.co.uk


hybris Group, Eberhardt Weber

Phone 49 (0)89 306697-25

mailto:info@hybris.co.uk

E- mail: presse@hybris.de

Press Releases and press materials are also available on the Internet at:
http://www.hybris.co.uk


and http://www.myhybris.com


Image of Eberhardt Weber available on request.

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