Britain's more than 4 million digital TV viewers are to get new
interactive entertainment channels thanks in part to a high
resilience, fully managed IP/VPN service from Milgo Solutions.
The communications service - for London-based digital TV media company
Static 2358 - uplinks interactive content to broadcasters, relays back
viewer input and facilitates the management of subscriber information.
Viewers need only press the 'Interactive' button on their remote
controls to access free prize games, magazines and other interactive
The Static 2358 IP/VPN service is the latest to come out of a
strategic alliance between Milgo and international telco Telia. Signed
last year, it combines Milgo's design, implementation and management
expertise with Telia's IP backbone and global points of presence.
Milgo's selection as network service provider followed extensive
evaluation according to Static 2358 operations director Eric Zie:
"We're breaking new ground commercially and technically. A lot of what
we are doing now will be the platform for industry standards that
others will have to follow in the future," he says. "For that reason
we needed a network partner with flexibility and vision, and one
prepared to get involved in an entirely new area. At the same time we
also needed a resilient and robust technical architecture.
"Milgo's technology was the best on offer, they had the right approach
and we had confidence in their ability to work with other vendors on
Static 2358's choice of a managed IP/VPN solution was equally
pragmatic. "We're a media, technology and design company, not a
network owner/operator. We simply don't have those resources in
house," says Zie. "This way we get huge scalability, high resilience
and guaranteed service levels at a price that's cost effective.
"Scalability will be a factor as we sign more interactive deals in the
UK, Europe, United States and Asia. We want to be able to scale the
network up easily and push it out to what will be a growing list of
Milgo's end-to-end service - which is also voice over IP enabled -
serves Static 2358 sites in London, Bristol and Paris along with
broadcast distribution partners. All supporting circuits and hardware
are provided and managed 24 hours a day by Milgo under the service
"The value of Milgo's 24x7x365 guaranteed availability cannot be
underestimated. That's why a managed service is key to us right now,"
says Eric Zie. "What we're doing is applying leading edge and highly
demanding operational standards in what is an entirely new industry
and at the same time running a commercial business. If we lose service
we lose revenue, it's as simple as that."
Milgo Solutions is the first of a new generation of communications
solutions providers - vendors that combine hardware, software and
skills into complete mission critical communications solutions. These
range from fully managed, end-to-end services through to converged
e-business solutions, consultancy and project management.
Owned by Kingston Communications, Milgo Solutions is a new world
solutions provider with a 40-year track record of excellence. The
company's capabilities range from concept and design through
implementation and migration, to 24x7 management and support. It has
extensive pre-sales and post-sales expertise in mission-critical voice
and data communication networks. A Cisco Systems Gold Partner and
Nortel Networks Enterprise Solutions Partner, Milgo Solutions' 250
highly qualified staff are backed up by a multi-million pound
modelling and simulation network (eNet.INTELLIGENCE) and a 24/365
Network Management Centre. Customers include Alliance and Leicester,
AXA Sun Life, British Airports Authority, BT, Global Crossing,
National Grid and Viatel.
Telia UK is a wholly owned subsidiary of Telia AB, the Scandinavian
communication company. Telia has been operating in the UK since 1992
and became a licensed national and international operator in 1995.
Building on an initial proposition based on simple telephony the
company has grown to provide a range of voice, data and IP value added
services to medium to large sized companies, Internet service
providers and other carriers.
Further editorial information:
Siamak Sheibani, Milgo Solutions - 01256 763911
The Sage Partnership - 0118 934 4007
Paul Borge, Static 2358 - 020 7250 1244
This press release was distributed by ResponseSource Press Release Wire on behalf of The Sage Partnership in the following categories: Consumer Technology, Personal Finance, Business & Finance, Computing & Telecoms, for more information visit https://pressreleasewire.responsesource.com/about.